Einleitung - Worum geht es in diesem Buch? -- Ethische Betrachtung -- PART I: Fachliche und methodische Grundlagen -- Fachliche Grundlagen der Konsumentenpsychologie -- Methodische Grundlagen für empirisches Arbeiten -- PART II: Beeinflussung in der Wahrnehmungsphase mit geeigneten Behavioral...

Increased attention has been drawn to the gender disparity in workplace. This dissertation is dedicated to provide sight to the gender issues in financial analysts. Profound literature reviews are conducted about gender issues and financial analysts, respectively in order to comprehend the...

In a MOOC environment, each student's interaction with the course content is a crucial clue for learning analytics, which offers an opportunity to record learner activity of unprecedented scale. In online learning, the educators and the administrators need to get informed with students' learning...