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Brand Loyalty
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Brand Trust
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Nostalgia
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PWYW Retromarketing
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Pınarbaşı, Fatih
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International Journal of Research in Business and Social Science : IJRBS
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The role of retro brand experience in repurchase intention and
brand
loyalty
Pınarbaşı, Fatih
;
Türkyılmaz, Ceyda Aysuna
- In:
International Journal of Research in Business and …
6
(
2017
)
2
,
pp. 13-25
Persistent link: https://www.econbiz.de/10011720643
Saved in:
2
The effect of brand trust and
brand
loyalty
on consumer purchase intention : the study in the smartphone market
Sağlam, Büşra Çeçen
;
Sağlam, Mehmet
- In:
International Journal of Research in Business and …
5
(
2016
)
5
,
pp. 34-43
Persistent link: https://www.econbiz.de/10011588717
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