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Search: subject:"Channel transparency"
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International journal of production economics
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How customer experience incongruence affects omnichannel customer retention : the moderating role of channel characteristics
Gao, Wei
;
Li, Wenqian
;
Fan, Hua
;
Jia, Xingping
- In:
Journal of retailing and consumer services
60
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012502708
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2
Examining customer channel selection intention in the omni-channel retail environment
Xu, Xun
;
Jackson, Jonathan E.
- In:
International journal of production economics
208
(
2019
),
pp. 434-445
Persistent link: https://www.econbiz.de/10011994256
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