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  • Search: subject:"Concept Maps"
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Year of publication
Subject
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concept maps 9 Concept maps 7 Brand 6 Brand management 6 Consumer behaviour 6 Konsumentenverhalten 6 Markenartikel 6 Markenführung 6 Brand image 5 Markenimage 5 Accounting 3 Brand concept maps 3 Rechnungswesen 3 critical thinking 3 Bibliometrics 2 Bibliometrie 2 Brand Concept Maps 2 Brand associations 2 Brand equity 2 Concept Maps 2 Program comprehension 2 Semantic Similarity Measure 2 concept location 2 knowledge sharing 2 software maintenance 2 substitution list 2 Advertising effects 1 Aggregation mechanism 1 Assimilation learning theory 1 Association network 1 Association networks 1 Augmented reality 1 Betriebswirtschaftsstudium 1 Brand Association Networks 1 Brasilien 1 Brazil 1 Canada 1 Celebrity endorsement 1 Celebrity-Werbung 1 Computer Assisted Assessment 1
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Online availability
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Undetermined 16 Free 3
Type of publication
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Article 24
Type of publication (narrower categories)
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Article in journal 12 Aufsatz in Zeitschrift 12 research-article 3
Language
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English 17 Undetermined 7
Author
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Bickford III, J. H. 2 DRĂGAN, Oana 2 Decker, Reinhold 2 Kottemann, Pascal 2 Meißner, Martin 2 Petrenko, Maksym 2 Rajlich, Václav 2 Wilson, Leon A. 2 Ben Khalifa, Wiem 1 Ben Salem, Safa 1 Braham, Rafik 1 Bruesch, Antje 1 Böger, Daniel 1 Cheniti-Belcadhi, Lilia 1 Coffey, John W. 1 Delestre, Nicolas 1 Divakaran, Pradeep Kumar Ponnamma 1 Elliot, Statia 1 Ertan, Yasemin 1 Eskridge, Thomas 1 Friedman, Alon 1 Greenberg, Rochelle Kaplan 1 Hem, Alexander Farestvedt 1 Jahara, Rafael da Costa 1 Kaur Ghuman, Mandeep 1 Liang, Lena Jingen 1 Lins, Marcos Pereira Estellita 1 Loss, Leandro 1 Mann, Bikram Jit Singh 1 Nagy, Alecia 1 Neji, Mahmoud 1 Parmar, Yadvinder 1 Phillips, Fred 1 Quinn, Martin 1 Saraç, Mehlika 1 Scholz, Sören W. 1 Sharma, J. K. 1 Simon, Jon 1 Smiraglia, Richard P. 1 Sood, Gaurav 1
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Published in...
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Journal of Information & Knowledge Management (JIKM) 3 Social Studies Research and Practice 2 Accounting Education 1 Business and Economics Research Journal 1 Global business review 1 International Journal of Online Pedagogy and Course Design (IJOPCD) 1 International journal of public sector performance management : IJPSPM 1 International transactions in operational research : a journal of the International Federation of Operational Research Societies 1 Issues in accounting education 1 Journal of Documentation 1 Journal of Information Technology Research (JITR) 1 Journal of accounting education 1 Journal of business research : JBR 1 Journal of information & knowledge management : JIKM 1 Management Intercultural 1 Network Intelligence Studies 1 Qualitative research in accounting & management 1 Schmalenbach business review : sbr 1 Technological forecasting & social change : an international journal 1 The journal of product & brand management 1 Tourism and hospitality research : THR 1
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Source
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ECONIS (ZBW) 12 RePEc 7 Other ZBW resources 5
Showing 1 - 10 of 24
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Multimethodology for diagnosis and intervention in a prosthetics and orthotics factory in Brazil
Jahara, Rafael da Costa; Lins, Marcos Pereira Estellita - In: International transactions in operational research : a … 30 (2023) 1, pp. 619-639
Persistent link: https://www.econbiz.de/10013417051
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An empirical research into IPL's brand doppelgänger using the brand concept mapping technique
Sood, Gaurav; Sharma, J. K. - In: International journal of public sector performance … 14 (2024) 2, pp. 278-291
Persistent link: https://www.econbiz.de/10015072260
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Concept maps and visualisation as a means of triangulation in management accounting and control research
Bruesch, Antje; Quinn, Martin - In: Qualitative research in accounting & management 19 (2022) 2, pp. 217-230
Persistent link: https://www.econbiz.de/10013365705
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Eliciting brand association networks : a new method using online community data
Divakaran, Pradeep Kumar Ponnamma; Xiong, Jie - In: Technological forecasting & social change : an … 181 (2022), pp. 1-14
Persistent link: https://www.econbiz.de/10013417228
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Developing and testing a typology of brand benefit differentiation
Hem, Alexander Farestvedt; Supphellen, Magne - In: The journal of product & brand management 31 (2022) 2, pp. 238-251
Persistent link: https://www.econbiz.de/10013164314
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A systematic review of augmented reality tourism research : what is now and what is next?
Liang, Lena Jingen; Elliot, Statia - In: Tourism and hospitality research : THR 21 (2021) 1, pp. 15-30
Persistent link: https://www.econbiz.de/10012426185
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Measuring celebrity equity : unearthing the consumer knowledge structure associations
Kaur Ghuman, Mandeep; Parmar, Yadvinder; Mann, Bikram … - In: Global business review 22 (2021) 3, pp. 797-820
Persistent link: https://www.econbiz.de/10012591520
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MODERN APPROACHES WHEN TEACHING ECONOMICS IN TERMS OF CONSTRUCTIVE EDUCATION. ACCOUNTING
DRĂGAN, Oana - In: Management Intercultural (2014) 31, pp. 427-434
The quick development of science and technique within the information society we live in automatically involves the necessity of paradigm shift in the making of the young generation. At a European level, there is an interest for the use of participative teaching strategies based on experiments,...
Persistent link: https://www.econbiz.de/10011079454
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Using Concept Map Technique in Accounting Education: Uludag University Application
Ertan, Yasemin; Yücel, Elif; Saraç, Mehlika - In: Business and Economics Research Journal 5 (2014) 1, pp. 107-122
effect of concept maps technique on students outcomes related with “ratio analyze” topic was analyzed by using SPSS 17 … concept maps increased the students’ achievement. …
Persistent link: https://www.econbiz.de/10010991024
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E-Assessment System for Open and Short Answer (Applied to a Course of Arabic Grammar in 7th Year in Tunisia)
Neji, Mahmoud; Ben Khalifa, Wiem; Souilem, Dalila - In: International Journal of Online Pedagogy and Course … 8 (2018) 3, pp. 18-32
. Then, the second part is on the construction of the Concept Maps (CMaps) ontological for simple Arabic sentences from this …
Persistent link: https://www.econbiz.de/10012046895
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