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  • Search: subject:"Consumer categorization"
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Year of publication
Subject
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Consumer behaviour 2 Konsumentenverhalten 2 Bio-Lebensmittel 1 Consumer categorization 1 Digital platform 1 Digitale Plattform 1 Experiment 1 Indirect network externality 1 Market structure 1 Marktstruktur 1 Network economics 1 Netzwerkökonomik 1 Optimal pricing 1 Organic food 1 Preismanagement 1 Pricing strategy 1 Theorie 1 Theory 1 Two-sided platform 1 choice experiment 1 consumer categorization 1 organic demand 1 perceptions 1 product groups 1
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Type of publication
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Article 2
Type of publication (narrower categories)
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Article in journal 2 Aufsatz in Zeitschrift 2
Language
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English 2
Author
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Chi, Robert 1 Christensen, Tove 1 Denver, Sigrid 1 Dou, Guowei 1 Lin, Xudong 1 Zheng, Zunxin 1
Published in...
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Journal of electronic commerce research : JECR 1 Journal of food products marketing 1
Source
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ECONIS (ZBW) 2
Showing 1 - 2 of 2
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Pricing strategy of a two-sided platform under consumer categorization
Dou, Guowei; Lin, Xudong; Chi, Robert; Zheng, Zunxin - In: Journal of electronic commerce research : JECR 21 (2020) 2, pp. 130-143
Persistent link: https://www.econbiz.de/10012296003
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Consumers' grouping of organic and conventional food products : implications for the marketing of organics
Denver, Sigrid; Christensen, Tove - In: Journal of food products marketing 20 (2014) 4, pp. 408-428
Persistent link: https://www.econbiz.de/10010399868
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