Search Results - subject:"Consumer segmentation"

Food supply chain waste reduction for a circular economy in the COVID-19 pandemic : a longitudinal study of New Zealand consumers

Luo, Na; Olsen, Tava Lennon; Ganguly, Subhamoy; Liu, Yanping - In: The international journal of logistics management 34 (2023) 3, pp. 800-817

Persistent link: https://www.econbiz.de/10014281289

Understanding consumption frequency across consumer segments and regions in the Brazilian aquaculture market

St. Louis, Tracy Jeanel; Filho, Manoel Xavier Pedroza; … - In: Aquaculture economics & management : official journal … 27 (2023) 4, pp. 569-598

Persistent link: https://www.econbiz.de/10015053098

Physical stores as warehouses for online channels : implications for channel choices under competition

Tang, Ping; Chen, Jianqing; Raghunathan, Srinivasan - In: Information systems research : ISR 34 (2023) 4, pp. 1554-1581

Persistent link: https://www.econbiz.de/10014487332

Shopping hard or hardly shopping : revealing consumer segments using clickstream data

Zavali, Melina; Lacka, Ewelina; De Smedt, Johannes - In: IEEE transactions on engineering management : EM 70 (2023) 4, pp. 1353-1364

Persistent link: https://www.econbiz.de/10014304285

Profiling consumers based on information use and trust in a developing economy

Asante‐Addo, Collins; Weible, Daniela - In: International Journal of Consumer Studies 44 (2020) 3, pp. 285-295

In the wake of the intense debate about the effect of poultry imports on domestic poultry industries in sub-Saharan Africa, information campaigns have evolved to encourage the consumption of domestic poultry meat products. Nevertheless, consumers use numerous channels to find information, and...

Persistent link: https://www.econbiz.de/10012428694

What drives consumers in Poland and the Czech Republic when choosing engine oil brand?

Wolak, Artur; Fijorek, Kamil; Zając, Grzegorz; … - In: Entrepreneurial business and economics review : EBER 7 (2019) 4, pp. 165-184

from brand loyalty studies towards the study of brand familiarity. The paper presents very valuable model-based consumer … segmentation. …

Persistent link: https://www.econbiz.de/10012515970

The effect of COVID-19 on consumers' channel shopping behaviors : a segmentation study

Ngoh, Cheryl-lyn; Groening, Christopher - In: Journal of retailing and consumer services 68 (2022), pp. 1-16

Persistent link: https://www.econbiz.de/10013366368

Consumer self-confidence in green foods : an investigation of the role of ecolabels using the theory of planned behavior and market segmentation

D'Souza, Clare; Taghian, Mehdi; Apaolaza, Vanessa; … - In: Journal of international food & agribusiness marketing 34 (2022) 5, pp. 457-487

Persistent link: https://www.econbiz.de/10013483407

Food lifestyle patterns among contemporary food shoppers

Chen, Lijun Angelia; House, Lisa - In: International journal of consumer studies 46 (2022) 3, pp. 944-963

Persistent link: https://www.econbiz.de/10013177045

Passionate about food : exploring "foodie" segmentation by nutritional knowledge

Gunarathne, Anoma; Hemmerling, Sarah; Labonte, Naemi; … - In: Journal of consumer marketing 39 (2022) 7, pp. 678-690

Persistent link: https://www.econbiz.de/10013535918