This study investigated fashion involvement, pre‐purchase clothing satisfaction and clothing needs of petite and tall‐sized consumers. The differences between petite and tall‐sized consumers were compared, and the relationship among the three variables was examined. Petite and tall‐sized...

In Colorado, agritourism shows the potential to benefit agricultural producers and rural communities by generating additional income from consumers who are willing to pay for rural and agriculturally related experiences. This study uses a survey of Colorado agritourists to identify five distinct...