Search Results - subject:"Cookies"

Did you mean: subject:"colonies" (199 results)

Repeated trade with imperfect information about previous transactions

Dilmé, Francesc - In: Theoretical economics : TE ; an open access journal in … 20 (2025) 1, pp. 209-254

This paper studies repeated trade with noisy information about previous transactions. A buyer has private information about his willingness to pay, which is either low or high, and buys goods from different sellers over time. Each seller observes a noisy history of signals about the buyer's...

Persistent link: https://www.econbiz.de/10015332593

Estimating the value of offsite tracking data to advertisers : evidence from Meta

Wernerfelt, Nils; Tuchman, Anna; Shapiro, Bradley T.; … - In: Marketing science 44 (2025) 2, pp. 268-286

Persistent link: https://www.econbiz.de/10015441729

Repeated trade with imperfect information about previous transactions

Dilmé, Francesc - In: Theoretical Economics 20 (2025) 1, pp. 209-254

Persistent link: https://www.econbiz.de/10015419708

Digital nudging and cookie rejection : an experiment

Congiu, Luca; Moscati, Ivan; Scacchi, Matteo - In: Italian economic journal : official peer-reviewed … 11 (2025) 1, pp. 431-458

Persistent link: https://www.econbiz.de/10015587508

Examining customer satisfaction and purchase intention toward a new product before its launch : cookies enriched with spirulina

Istijanto; Arifin, Yalun; Nurhayati - In: Cogent business & management 10 (2023) 3, pp. 1-18

intention to buy. The new product examined was cookies enriched with spirulina. The theories serving as the foundation of … analysed using Structural Equation Modelling with LISREL 8.7. The results showed that the cookies' aroma, taste, colour, shape … texture and thickness of the cookies, did not significantly influence customer satisfaction. The findings contribute to the …

Persistent link: https://www.econbiz.de/10014506346

Repeated trade with imperfect information about previous transactions

Dilmé, Francesc - 2024

Persistent link: https://www.econbiz.de/10014520857

The race for data : utilizing informative or persuasive cues to gain opt-in?

D'Assergio, Caterina; Manchanda, Puneet; Montaguti, Elisa; … - In: Journal of marketing 89 (2025) 3, pp. 36-59

Persistent link: https://www.econbiz.de/10015374266

Returns to data : evidence from web tracking

Ullrich, Hannes; Hannane, Jonas; Peukert, Christian; … - 2024

Tracking online user behavior is essential for targeted advertising and is at the heart of the business model of major online platforms. We analyze tracker-specific web browsing data to show how the prediction quality of consumer profiles varies with data size and scope. We find decreasing...

Persistent link: https://www.econbiz.de/10014632288

Returns to data : evidence from web tracking

Ullrich, Hannes; Hannane, Jonas; Peukert, Christian; … - 2024

Persistent link: https://www.econbiz.de/10014632380

Regulatory spillovers and data governance : evidence from the GDPR

Peukert, Christian; Bechtold, Stefan; Batikas, Michail; … - In: Marketing science 41 (2022) 4, pp. 318-340

Persistent link: https://www.econbiz.de/10013363996