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  • Search: subject:"Customer value"
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Year of publication
Subject
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Kundenwert 3,305 Customer value 3,292 Relationship marketing 2,073 Beziehungsmarketing 2,072 Consumer behaviour 1,154 Konsumentenverhalten 1,151 Value creation 703 Betriebliche Wertschöpfung 698 Customer integration 529 Kundenintegration 529 Customer satisfaction 499 Kundenzufriedenheit 485 Service quality 360 Dienstleistungsqualität 353 Lieferantenmanagement 331 Supplier relationship management 331 Theorie 273 Theory 273 Marketingmanagement 265 Marketing management 262 B-to-B-Marketing 244 Business-to-business marketing 244 Service-dominant logic 211 Brand image 210 Markenimage 210 Service-Dominant Logic 208 Brand management 202 Markenführung 202 customer value 185 Deutschland 161 Germany 160 Social Web 154 Social web 154 Value co-creation 145 Kundenmanagement 138 Online retailing 128 Online-Handel 128 Marketing 118 Einzelhandel 113 Retail trade 112
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Online availability
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Undetermined 1,460 Free 540 CC license 80
Type of publication
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Article 2,756 Book / Working Paper 804 Other 5
Type of publication (narrower categories)
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Article in journal 2,168 Aufsatz in Zeitschrift 2,168 Aufsatz im Buch 319 Book section 319 Hochschulschrift 189 Thesis 142 Graue Literatur 97 Non-commercial literature 97 Arbeitspapier 72 Working Paper 72 research-article 62 Case study 47 Fallstudie 47 Aufsatzsammlung 33 Collection of articles of several authors 33 Sammelwerk 33 Article 27 Dissertation u.a. Prüfungsschriften 20 Lehrbuch 20 Conference paper 17 Konferenzbeitrag 17 Textbook 13 Collection of articles written by one author 12 Ratgeber 12 Sammlung 12 Guidebook 11 conceptual-paper 11 review-article 9 Handbook 8 Handbuch 8 Glossar enthalten 4 Glossary included 4 Reprint 4 Interview 3 Mikroform 3 case-report 3 Bibliografie 2 Bibliografie enthalten 2 Bibliography included 2 Conference proceedings 2
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Language
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English 2,961 German 491 Undetermined 107 Polish 3 Spanish 3 French 1 Indonesian 1 Lithuanian 1 Dutch 1 Romanian 1 Slovak 1
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Author
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Kumar, V. 47 Rajagopal 28 Bauer, Hans H. 20 Hammerschmidt, Maik 19 Skiera, Bernd 19 Verhoef, Peter C. 19 Eggert, Andreas 17 Madhani, Pankaj M. 17 Kleinaltenkamp, Michael 16 Ko, Eunju 16 Wiesel, Thorsten 14 Fader, Peter 13 Gallarza, Martina G. 13 Gil Saura, Irene 13 Günter, Bernd 13 Heinonen, Kristina 12 Kim, Kyung Hoon 12 Frow, Pennie 11 Grönroos, Christian 11 Helm, Sabrina 11 Keränen, Joona 11 Krafft, Manfred 11 Maas, Peter 11 Petersen, J. Andrew 11 Bruhn, Manfred 10 Hinterhuber, Andreas 10 Matzler, Kurt 10 Neslin, Scott A. 10 Payne, Adrian 10 Rust, Roland T. 10 Saarijärvi, Hannu 10 Albadvi, Amir 9 Gupta, Sunil 9 Hadwich, Karsten 9 Homburg, Christian 9 Mengen, Andreas 9 Pfeifer, Phillip E. 9 Reinartz, Werner J. 9 Ulaga, Wolfgang 9 Venkatesan, Rajkumar 9
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Institution
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Escuela de Graduados en Administración Pública y Políticas Públicas (EGAP), Instituto Tecnológico y de Estudios Superiores de Monterrey (ITESM) 13 EconWPA 10 Springer Fachmedien Wiesbaden 9 National Bureau of Economic Research 4 Academy of Marketing Science 2 Academy of Marketing Science / Annual Conference <2017, Coronado, Calif.> 2 De Gruyter Oldenbourg 2 Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam. 2 Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam 2 Fachhochschule Reutlingen / European School of Business 2 Shaker Verlag 2 Université Paris-Dauphine (Paris IX) 2 Bank Administration Institute 1 Books on Demand GmbH <Norderstedt> 1 Bundesverband des Deutschen Textil-Einzelhandels 1 CAMPUS 02 - Fachhochschule der Wirtschaft / FH-Bachelorstudiengang Marketing & Sales 1 Dipartimento di Scienze Aziendali, Economiche e Metodi Quatitativi, Università degli Studi di Bergamo 1 Eberhard Karls Universität Tübingen 1 Eric Cuvillier <Firma> 1 Europa-Universität Viadrina Frankfurt (Oder) 1 European Commission / Directorate-General for Communication 1 Hanken Svenska Handelshögskolan 1 ISM University of Management and Economics 1 Institut des Deutschen Textileinzelhandels 1 Institut für Marktorientierte Unternehmensführung Mannheim 1 Karlsruher Institut für Technologie 1 Majandusteaduskond, Tartu Ülikool 1 Panepistēmio Kypru / Department of Economics 1 Robert Morris Associates 1 Springer International Publishing 1 Springer-Verlag GmbH 1 Svenska Handelshögskolan <Helsinki> 1 Technische Universität Berlin 1 Technische Universität Hamburg 1 Technische Universität Hamburg / Institut für Innovationsmarketing 1 Universität <Sankt Gallen> 1 Universität Hohenheim 1 Universität Leipzig 1 Universität Mannheim 1 Universität St. Gallen / Institut für Versicherungswirtschaft 1
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Published in...
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Journal of business research : JBR 115 Industrial marketing management : the international journal for industrial and high-tech firms 105 Journal of retailing and consumer services 74 International journal of hospitality management 44 The journal of business & industrial marketing 41 The service industries journal 37 SpringerLink / Bücher 35 Handbook of research on customer equity in marketing 30 Journal of the Academy of Marketing Science 30 Journal of marketing 28 The journal of services marketing 28 Marketing theory 26 Journal of strategic marketing 24 Cogent business & management 22 Creating and managing superior customer value 22 International journal of contemporary hospitality management 22 Journal of marketing management : MM 21 Journal of creating value 20 Journal of revenue and pricing management 20 Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation 19 Marketing science 19 Journal of service research : JSR 18 The journal of product & brand management 18 Journal of marketing analytics : JMA 17 Journal of travel research : a quarterly publication of the Travel and Tourism Research Association 17 Total quality management & business excellence 17 Gabler Edition Wissenschaft 16 Service business 16 Journal of hospitality and tourism insights 15 Journal of marketing research : JMR 15 Journal of service management 15 Tourism management : research, policies, practice 15 Business horizons 14 Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education 14 Journal of travel and tourism marketing 14 Marketing intelligence & planning 14 Technological forecasting & social change : an international journal 14 European journal of marketing : EJM 13 Innovation in pricing : contemporary theories and best practices 13 International journal of research in marketing : IJRM ; official journal of the European Marketing Academy 13
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Source
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ECONIS (ZBW) 3,257 RePEc 114 Other ZBW resources 89 USB Cologne (EcoSocSci) 66 EconStor 30 BASE 9
Showing 1 - 10 of 3,565
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Continuous learning and customer value creation in the healthcare : mediating effects of innovations adoption value recognition
Binto, Binto M.; Mbura, Omari Khalifa - In: Business management review : journal of the University … 28 (2025) 2, pp. 46-59
Persistent link: https://www.econbiz.de/10015611368
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Developing a strategic typology of non-fungible tokens (NFTs)
Boukis, Achilleas; Restuccia, Mariachiara - In: Journal of marketing management : JMM ; journal of the … 41 (2025) 13/14, pp. 1403-1426
Persistent link: https://www.econbiz.de/10015526688
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Value propositions of artificial intelligence in retailing
Yrjölä, Mika; Hautamäki, Pia; Ranta, Roosa - In: The international review of retail, distribution and … 35 (2025) 4, pp. 355-382
Persistent link: https://www.econbiz.de/10015546842
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The role of individual dimensions of business relationship quality and business customer value in building loyalty in microfinance
Tegambwage, Amani Gration; Kasoga, Pendo Shukrani - In: Journal of innovation and entrepreneurship : JIE 14 (2025), pp. 1-19
, and reciprocity, on business customer value (BCV) and customer loyalty (CL) in the microfnance industry. In addition, the …
Persistent link: https://www.econbiz.de/10015324752
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Dynamic personalization with multiple customer signals : multi-response state representation in reinforcement learning
Ma, Liangzong; Huang, Ta-Wei; Ascarza, Eva; Israeli, Ayelet - 2025
Persistent link: https://www.econbiz.de/10015197090
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AI-driven self-service for enhanced customer experience outcomes in the banking sector
Zungu, Nkululeko PraiseGod; Amegbe, Hayford; Hanu, Charles - In: Cogent business & management 12 (2025) 1, pp. 1-21
delivery, self-service customer experience, and outcomes based on customer value theory and trust-commitment theory. This study … the customer value factors that influence AI-based self-service experience in an emerging country using the Customer Value …
Persistent link: https://www.econbiz.de/10015607705
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Analysis of consumer response to online same-day grocery delivery service : the case of South Korea
An, Hyun Sang; Park, Arim; Song, Ju Myung; Chung, Christina - In: Digital business 5 (2025) 2, pp. 1-11
) dimensions within an integrated framework of customer value theory, commitment-trust theory, and the cognitive …
Persistent link: https://www.econbiz.de/10015564649
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Customer value and profit : modelling in an economic approach
Heruwasto, Ignatius - In: Journal of creating value 11 (2025) 1, pp. 41-57
Persistent link: https://www.econbiz.de/10015412817
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Formation of customer value through channel integration : modelling the mediating role of cognitive and affective customer experience in the omni channel retail context
Mishra, Sadhana; Mishra, Mayank; Pandey, Prashant Kumar; … - In: Cogent business & management 11 (2024) 1, pp. 1-23
customer experiences, and examine how customer experience affects customer value. With the help of 37 item-based questionnaires …
Persistent link: https://www.econbiz.de/10015426940
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From acquisition to retention : a single case study exploring the adaptation of customer value propositions in a subscription business
Elgeti, Laura; Kleinaltenkamp, Michael; Prohl-Schwenke, … - In: Journal of service management research : SMR 8 (2024) 1, pp. 13-28
Persistent link: https://www.econbiz.de/10015149481
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