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  • Search: subject:"Customized service"
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Year of publication
Subject
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Customer service 3 Kundenservice 3 Beziehungsmarketing 2 Dienstleistungsqualität 2 Relationship marketing 2 Service quality 2 Algorithm 1 Algorithmus 1 B-to-B-Marketing 1 Brand 1 Bundling strategy 1 Business-to-business marketing 1 Consumer behaviour 1 Customer retention 1 Customized service 1 Customized service packages 1 Heuristic 1 Heuristics 1 Heuristik 1 Hotel industry 1 Hotellerie 1 Industrial services 1 Information dissemination 1 Informationsverbreitung 1 Internet marketing 1 Konsumentenverhalten 1 Kundenbindung 1 Leistungsbündel 1 Markenartikel 1 Mathematical programming 1 Mathematische Optimierung 1 Online retailing 1 Online-Handel 1 Online-Marketing 1 Optimization 1 Preismanagement 1 Pricing strategy 1 QoS 1 Simulation 1 Simulation study 1
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Undetermined 2
Type of publication
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Article 3
Type of publication (narrower categories)
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Article in journal 3 Aufsatz in Zeitschrift 3
Language
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English 3
Author
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Backhaus, Klaus 1 Chang, Kuei-Feng 1 Chen, Chen-Ju 1 Eggert, Andreas 1 Haak, Steffen 1 Li, Wei-Chin 1 Steiner, Michael 1 Ulaga, Wolfgang 1 Weinhardt, Christof 1
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Published in...
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Information systems and e-business management : ISeB 1 International journal of business 1 Journal of the Academy of Marketing Science 1
Source
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ECONIS (ZBW) 3
Showing 1 - 3 of 3
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Customer loyalty in online hotel booking platforms
Li, Wei-Chin; Chang, Kuei-Feng; Chen, Chen-Ju - In: International journal of business 28 (2023) 3, pp. 147-165
Persistent link: https://www.econbiz.de/10014340612
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Do customized service packages impede value capture in industrial markets?
Steiner, Michael; Eggert, Andreas; Ulaga, Wolfgang; … - In: Journal of the Academy of Marketing Science 44 (2016) 2, pp. 151-165
Persistent link: https://www.econbiz.de/10011453165
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Optimizing customized services : efficient computation in large Service Value Networks
Haak, Steffen; Weinhardt, Christof - In: Information systems and e-business management : ISeB 12 (2014) 3, pp. 307-335
Persistent link: https://www.econbiz.de/10010392571
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