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  • Search: subject:"Distribution history"
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Year of publication
Subject
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Distribution history 10 Economic history 4 Geschichte 4 History 4 Retailing history 4 Wirtschaftsgeschichte 4 Biography 2 Business history 2 Channel management 2 China 2 Corporate history 2 Einzelhandel 2 Italy 2 Marketing history 2 Marketing strategy history 2 Material culture 2 Network dynamics 2 Promotion history 2 Retail trade 2 Southeast Asia 2 Trade ceramics 2 Unternehmensgeschichte 2 Brand management 1 Business network 1 Distribution channel 1 Handelsgeschichte 1 History of economic thought 1 History of trade 1 Italien 1 Markenführung 1 Marketing management 1 Marketingmanagement 1 Südostasien 1 Unternehmensnetzwerk 1 Vertriebsweg 1 Ökonomische Ideengeschichte 1
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Online availability
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Undetermined 7
Type of publication
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Article 10
Type of publication (narrower categories)
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Article in journal 5 Aufsatz in Zeitschrift 5 research-article 4 review-article 1
Language
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English 10
Author
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Gadde, Lars-Erik 2 Guenzi, Alberto 2 Witkowski, Terrence H. 2 D. Tamilia, Robert 1 J. Sweeney, Daniel 1 Jonathan Morris, Prof. 1 Sweeney, Daniel J. 1 Tamilia, Robert D. 1
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Published in...
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Journal of Historical Research in Marketing 4 Journal of historical research in marketing 4 IMP Journal 1 The IMP journal 1
Source
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ECONIS (ZBW) 5 Other ZBW resources 5
Showing 1 - 10 of 10
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The rise and fall of channel management
Gadde, Lars-Erik - In: IMP Journal 10 (2016) 1, pp. 129-153
Purpose – The purpose of this paper is to describe and analyse the shifting perspectives on the organising and the managing of “distribution”, characterised as channels, systems or networks. Design/methodology/approach – The paper is based on a review of previous research, identifying...
Persistent link: https://www.econbiz.de/10014827094
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Early history and distribution of trade ceramics in Southeast Asia
Witkowski, Terrence H. - In: Journal of Historical Research in Marketing 8 (2016) 2, pp. 216-237
Purpose This paper aims to investigate the history and distribution of trade ceramics in Southeast Asia over a thousand-year period stretching from the ninth to the early nineteenth century CE. Design/methodology/approach The study takes a material culture approach to the writing of marketing...
Persistent link: https://www.econbiz.de/10014873500
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The rise and fall of channel management
Gadde, Lars-Erik - In: The IMP journal 10 (2016) 1, pp. 129-15
Persistent link: https://www.econbiz.de/10011895469
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Early history and distribution of trade ceramics in Southeast Asia
Witkowski, Terrence H. - In: Journal of historical research in marketing 8 (2016) 2, pp. 216-237
Persistent link: https://www.econbiz.de/10011598240
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Cover Image
Building brand awareness with a bowl of cherries
Guenzi, Alberto - In: Journal of Historical Research in Marketing 7 (2015) 1, pp. 113-132
Purpose – This paper aims to approach the issue of premium offers in Italy by discussing the case study of Fabbri, a firm operating since 1905 in the business of liqueurs, syrups and semi-manufactured products for ice cream. Design/methodology/approach – The research takes into analysis...
Persistent link: https://www.econbiz.de/10014873490
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Building brand awareness with a bowl of cherries
Guenzi, Alberto - In: Journal of historical research in marketing 7 (2015) 1, pp. 113-132
Persistent link: https://www.econbiz.de/10010530051
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Management Horizons and the legacy of William R. Davidson
D. Tamilia, Robert - In: Journal of Historical Research in Marketing 5 (2013) 4, pp. 559-567
Purpose – The purpose of this paper is to give tribute to William R. Davidson and his pioneering work with Management Horizons, the retail consultancy he cofounded along with numerous contributions he and the firm made to marketing thought and retail knowledge. Design/methodology/approach –...
Persistent link: https://www.econbiz.de/10014873418
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William R. Davidson, PhD: the right man for the times in retailing
J. Sweeney, Daniel - In: Journal of Historical Research in Marketing 5 (2013) 4, pp. 548-558
Purpose – The purpose of this article is to review the historical development of William Davidson's Retailing Management book that spanned six editions and 35 years and to evaluate its impact on retailing practice and education during that time period. Design/methodology/approach – A...
Persistent link: https://www.econbiz.de/10014873461
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Cover Image
Management Horizons and the legacy of William R. Davidson
Tamilia, Robert D. - In: Journal of historical research in marketing 5 (2013) 4, pp. 559-567
Persistent link: https://www.econbiz.de/10010200704
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Cover Image
William R. Davidson, PhD : the right man for the times in retailing
Sweeney, Daniel J. - In: Journal of historical research in marketing 5 (2013) 4, pp. 548-558
Persistent link: https://www.econbiz.de/10010200705
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