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Search: subject:"Elaboration Likelihood Model"
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Consumer behaviour
122
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120
Elaboration likelihood model
83
elaboration likelihood model
61
Advertising effects
59
Werbewirkung
59
Internet marketing
57
Online-Marketing
57
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45
Social web
45
Viral marketing
35
Virales Marketing
35
Elaboration Likelihood Model
28
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26
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26
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19
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18
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Eger, Jens
3
Jayawardena, Nirma Sadamali
3
Klimmt, Christoph
3
Quach, Sara
3
Thaichon, Park
3
Zheng, Haichao
3
Abos, Regine Marguerite
2
Bandyopadhyay, Chinmoy
2
Bargh, Danielle
2
Belarmino, Amanda
2
Berwanger, Gabriel Alexander Dos Santos
2
Bögel, Paula Maria
2
Chakraborty, Debarun
2
Connory, Jane
2
Dai, Xin
2
Fazli-Salehi, Reza
2
Filieri, Raffaele
2
Goh, Tiong-Thye
2
Goo, Jahyun
2
Ha, Louisa
2
Hess, Thomas
2
Huang, C. Derrick
2
Jamil, Raja Ahmed
2
Jang, Soocheong (Shawn)
2
Jin, Dawei
2
Kaplan, Lennart
2
Khan, Tariq Iqbal
2
Kim, Heewon
2
Kok Wei Khong
2
Kopplin, Cristopher Siegfried
2
Lai, Kee-hung
2
Li, Xuechun
2
Madadi, Rozbeh
2
Matt, Christian
2
McAlister, Anna R.
2
McConnell, Allen R.
2
Pearson, David
2
Qayyum, Urba
2
Raza, Syed Hassan
2
Ren, Ruiyao
2
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Wirtschaftswissenschaftliche Fakultät, Friedrich-Schiller-Universität Jena
1
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Journal of business research : JBR
10
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
8
International journal of hospitality management
5
Journal of marketing communications
5
Journal of retailing and consumer services
5
International journal of internet marketing and advertising : IJIMA
4
Journal of electronic commerce research : JECR
4
Asia Pacific journal of marketing and logistics
3
Corporate communications : an international journal
3
Electronic commerce research
3
Information systems research : ISR
3
Journal of travel and tourism marketing
3
Business ethics, the environment & responsibility
2
Corporate Communications: An International Journal
2
Electronic Markets
2
Information & management : the international journal of information systems applications
2
Information systems management
2
International journal of consumer studies
2
International journal of contemporary hospitality management
2
International journal of electronic commerce : IJEC
2
International journal of electronic marketing and retailing : IJEMR
2
International journal of networking and virtual organisations : IJNVO
2
International journal of retail and distribution management
2
Journal of Islamic marketing
2
Journal of consumer marketing
2
Journal of hospitality marketing & management
2
Journal of promotion management : JPM
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Online Information Review
2
Technological forecasting & social change : an international journal
2
The service industries journal
2
Tourism management : research, policies, practice
2
Asia Pacific Journal of Marketing and Logistics
1
Asia Pacific business review
1
Auditing : a journal of practice & theory
1
Business strategy and the environment
1
Contemporary accounting research : the journal of the Canadian Academic Accounting Association
1
Corporate social responsibility and environmental management
1
Emerging issues in economics of development, business and finance
1
European Journal of Management and Business Economics (EJM&BE)
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ECONIS (ZBW)
169
Other ZBW resources
14
EconStor
5
RePEc
1
USB Cologne (EcoSocSci)
1
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91
Understanding trust and perceived risk in sharing accommodation : an extended
elaboration
likelihood
model
and moderated by risk attitude
Tian, Yuan
;
Zhang, Honglei
;
Jiang, Yifei
;
Yang, Yang
- In:
Journal of hospitality marketing & management
31
(
2022
)
3
,
pp. 348-368
Persistent link: https://www.econbiz.de/10013177432
Saved in:
92
How does electronic word of mouth impact green hotel booking intention?
Kumari, Pooja
;
Sangeetha R.
- In:
Services marketing quarterly
43
(
2022
)
2
,
pp. 146-165
Persistent link: https://www.econbiz.de/10013178030
Saved in:
93
Restaurant-visit intention : do anthropomorphic cues, brand awareness and subjective social class interact?
Kim, Heewon
;
Jang, Soocheong (Shawn)
- In:
International journal of contemporary hospitality management
34
(
2022
)
6
,
pp. 2359-2378
Persistent link: https://www.econbiz.de/10013412621
Saved in:
94
How informational-based readiness and social influence affect usage intentions of self-service stores through different routes : an
elaboration
likelihood
model
perspective
Chen, Chih-Jou
;
Tsai, Pei-Hsuan
;
Tang, Jia-Wei
- In:
Asia Pacific business review
28
(
2022
)
3
,
pp. 380-409
Persistent link: https://www.econbiz.de/10013358757
Saved in:
95
The joint effects of argument quality and interactivity on nonprofessional investors' perceptions of disclosure credibility and investment decisions
Ajayi, Oluwakemi
;
Zhang, Yibo
- In:
Journal of information systems : a publication of the …
36
(
2022
)
3
,
pp. 1-26
Persistent link: https://www.econbiz.de/10014233548
Saved in:
96
The impact of interpersonal traits (extraversion and agreeableness) on consumers' self-brand connection and communal-brand connection with anthropomorphized brands
Fazli-Salehi, Reza
;
Torres, Ivonne M.
;
Madadi, Rozbeh
; …
- In:
The journal of brand management : an international journal
29
(
2022
)
1
,
pp. 13-34
Persistent link: https://www.econbiz.de/10013170470
Saved in:
97
Advergame for purchase intention via game and brand attitudes from antecedents of system design, psychological state, and game content : interactive role of brand familiarity
Hsiao, Wei-Hung
;
Lin, Yu-Hsiu
;
Wu, Ing-Long
- In:
Journal of organizational computing and electronic commerce
32
(
2022
)
1
,
pp. 45-68
Persistent link: https://www.econbiz.de/10013282416
Saved in:
98
Investigating the effects of negative health mood on acceptance of mobile health services
Meng, Fanbo
;
Guo, Xitong
;
Peng, Zeyu
;
Lai, Kee-hung
; …
- In:
Journal of electronic commerce research : JECR
22
(
2021
)
3
,
pp. 228-247
Persistent link: https://www.econbiz.de/10012816241
Saved in:
99
Electronic word-of-mouth via employer review sites : the effects on organizational attraction
Evertz, Lena
;
Kollitz, Rouven
;
Süß, Stefan
- In:
International journal of human resource management
32
(
2021
)
16
,
pp. 3428-3457
Persistent link: https://www.econbiz.de/10012624609
Saved in:
100
The effect of herding behaviors on dual-route processing of communications aimed at tourism crowdfunding ventures
Kim, Myung-Ja
;
Petrick, James F.
- In:
Journal of travel research : a quarterly publication of …
60
(
2021
)
5
,
pp. 947-964
Persistent link: https://www.econbiz.de/10012593172
Saved in:
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