Search Results - subject:"Ethical implications"

Artificial intelligence and predictive marketing : an ethical framework from managers' perspective

Naz, Hina; Kashif, Muhammad - In: Spanish journal of marketing 29 (2025) 1, pp. 22-45

Purpose Artificial intelligence (AI) offers many benefits to improve predictive marketing practice. It raises ethical concerns regarding customer prioritization, market share concentration and consumer manipulation. This paper explores these ethical concerns from a contemporary perspective,...

Persistent link: https://www.econbiz.de/10015190399

Ethical implications of employee and customer digital footprint : SMEs perspective

Ayaz, Ozlem; Tabaghdehi, S. Asieh Hosseini; Rosli, Ainurul - In: Journal of business research : JBR 188 (2025), pp. 1-18

Persistent link: https://www.econbiz.de/10015159185

Natural language processing algorithms to improve digital marketing data quality and its ethical implications

Pons, Sergi; Huertas-Garcia, Ruben; Lengler, Jorge; … - In: Psychology & marketing 42 (2025) 7, pp. 1946-1957

Persistent link: https://www.econbiz.de/10015464098

Sociodemographic impact on the adoption of emerging technologies

González-Anleo, Juan María; Delbello, Luca; … - In: Journal of small business strategy 34 (2024) 2, pp. 42-50

Persistent link: https://www.econbiz.de/10015396330

Consumer privacy and neuromarketing : ethical implications and legal frameworks in California

Goncalves, Marcus; Dangelo, Debra - In: Next Generation Entrepreneurship : Convergence of …, (pp. 443-471). 2026

Persistent link: https://www.econbiz.de/10015616737

The Power of Agentic AI: Redefining Human Life and Decision-Making : In Industry 6.0

Reddy, C. Kishor Kumar (ed.); Joseph, Shenson (ed.); … - 2025

Machines -- 4. AI with Intent: How Machines Make Decisions -- 5. Redefining Human Roles in an AI-Driven World -- 6. Ethical … Implications of Autonomous Decision-Makers -- 7. Agentic AI in Healthcare: Enhancing Life and Well-Being -- 8. Empowering …

Persistent link: https://www.econbiz.de/10015492437

Graph Convolutional Networks for logistics optimization : a survey of scheduling and operational applications

Neamatian Monemi, Rahimeh; Gelareh, Shahin; González, … - In: Transportation research : an international journal 197 (2025), pp. 1-28

Persistent link: https://www.econbiz.de/10015450384

Ethical implications of ai-aided decision-making in public relations

Ly-Le, Tuong-Minh; Le, Viet Tho - In: KI in Medien, Kommunikation und Marketing : …, (pp. 323-334). 2025

Persistent link: https://www.econbiz.de/10015626768

Balancing innovation and ethics : the role of artificial intelligence in transforming B2B customer experience

Hitti, Sandreen; Ramadan, Alaaeddine - In: Competitiveness review : CR 35 (2025) 4, pp. 772-793

Persistent link: https://www.econbiz.de/10015618811

Potential, Risks, and Ethical Implications of Decentralized Insurance

Singhal, Nikita; Goyal, Shikha; Singhal, Tanmay - 2024

sector, its ethical implications, and its potential to transform the insurance industry. It explores the underlying …

Persistent link: https://www.econbiz.de/10015053288