Verma, Suraj; Rojhe, Kuldeep Chand; Horská, Elena; … - In: Economies : open access journal 11 (2023) 1, pp. 1-13
the process of purchasing fast-moving consumer goods (FMCGs) products. Five FMCG personal care products are taken into …'s educational backgrounds and the number of family members under the age of 18 years. In the context of FMCG products, our research … studies possibly will be expanded to include other FMCG product categories such as domestic care, food, and beverages. …