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DIVERSIFICATION STRATEGY
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FOCUSING ON TARGET CONSUMERS
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MARKETING OF TRADE COMPANIES
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POSITIONING ON THE SERVICES MARKET
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TERRA ECONOMICUS
Austrian Economic Quarterly
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РОЛЬ МАРКЕТИНГА В СИСТЕМЕ ИНСТИТУЦИОНАЛЬНОГО ПРОЕКТИРОВАНИЯ УСТОЙЧИВОГО РАЗВИТИЯ ТОРГОВЫХ ФОРМАТОВ НА РЫНКЕ УСЛУГ...
МИХАЙЛЕНКО Н.А.
- In:
TERRA ECONOMICUS
10
(
2012
)
3
,
pp. 109-112
В статье представлена оценка внутренней и внешней маркетинговой среды торговых компаний; в качестве одного из направлений институционального проектирования...
Persistent link: https://www.econbiz.de/10011217668
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