Search Results - subject:"Hedonic value"

Hedonic signals in crowdfunding : a comparison across crowdfunding platform types

Blohm, Ivo; Schulz, Moritz; Leimeister, Jan Marco - In: Business & information systems engineering 66 (2024) 6, pp. 757-775

Persistent link: https://www.econbiz.de/10015195624

Hedonic Signals in Crowdfunding

Blohm, Ivo; Schulz, Moritz; Leimeister, Jan Marco - In: Business & Information Systems Engineering 66 (2024) 6, pp. 757-775

This study draws on signaling theory to investigate the effect of hedonic signals in crowdfunding projects on funding performance. It compares the effect of hedonic signals across reward-, equity-, and donation-based crowdfunding platforms by combining archival data from 18 platforms and a...

Persistent link: https://www.econbiz.de/10015376110

Understanding factors affecting social commerce purchase behavior : a longitudinal perspective

Laradi, Sofiane; Alrawad, Mahmaod; Lutfi, Abdalwali; … - In: Journal of retailing and consumer services 78 (2024), pp. 1-15

Persistent link: https://www.econbiz.de/10015095046

Hey boomer, "your ride has arrived" : are you willing to continue using the ride-hailing app?

Akram, Umair; Lavuri, Rambabu; Mathur, Swati - In: Journal of retailing and consumer services 77 (2024), pp. 1-10

Persistent link: https://www.econbiz.de/10014462291

A hedonic value-based consumer continuance intention model toward location-based advertising

Lê Xuân Cù - In: REGE revista de gestão 31 (2024) 1, pp. 34-49

Persistent link: https://www.econbiz.de/10014528508

Is 'she' more impulsive (to pleasure) than 'him' during livestream e-commerce shopping?

Huang, Qianru; Omkar Dastane; Cham, Tat Huei; Cheah, Jun-Hwa - In: Journal of retailing and consumer services 78 (2024), pp. 1-19

Persistent link: https://www.econbiz.de/10015084892

Effects of perceived value dimensions on customer brand loyalty towards luxury cars

Femina, E. P.; Santhi, P. - In: Rajagiri management journal 18 (2024) 4, pp. 274-286

four PV dimensions among luxury car owners, the hedonic value (HV) significantly influences their AL. Economic value …

Persistent link: https://www.econbiz.de/10015357561

Examining the perceived values toward regional factions and its impacts on the local election : the reasoned action approach perspective

Chen, Jing-Yurn - 2023

Persistent link: https://www.econbiz.de/10014414013

The influence of intensity of TikTok use, utilitarian value, and hedonic value on impulsive buying mediated by urge to buy impulsively

Rani, Vitria Zhuanita; Rofiq, Ainur; Juwita, Himmiyatul … - 2023

Persistent link: https://www.econbiz.de/10014327348

Utilitarian and hedonic values of eWOM media and online booking decisions for tourist destinations in India

Tariyal, Amit; Bisht, Swati; Rana, Vinay; Roy, Santanu; … - In: Journal of Open Innovation: Technology, Market, and … 8 (2022) 3, pp. 1-17

based on utilitarian and hedonic aspects. The utilitarian value enhances users' task performance, whereas the hedonic value …

Persistent link: https://www.econbiz.de/10014329637