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Search: subject:"Heuristic Systematic Model"
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Consumer behaviour
19
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19
Heuristic-systematic model
14
Social Web
14
Social web
14
Internet marketing
13
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13
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10
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heuristic-systematic model
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Abdelwahab, Mohamed
1
Abdo, Said Shabban
1
Aboul-Dahab, Sameh
1
Agag, Gomaa
1
Al-Shafi, Shafi
1
Bai, Haiqing
1
Bao, Ying
1
Benbasat, Izak
1
Blanco-Encomienda, Francisco Javier
1
Bose, Indranil
1
Chan-Olmsted, Sylvia M.
1
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1
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1
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1
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1
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1
Cheng, Zi-Chin
1
Chu, Xiumin
1
Dai, You-De
1
Davis, Joshua M.
1
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1
Duong, Linh Nguyen Khanh
1
Ebrahimi, Sepideh
1
Eid, Riyad
1
El-Haddadeh, Ramzi
1
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1
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1
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1
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1
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Journal of retailing and consumer services
6
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
3
International journal of consumer studies
2
International journal of contemporary hospitality management
2
Journal of internet commerce
2
Journal of management information systems : JMIS
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Asia Pacific business review
1
Electronic commerce research
1
Group decision and negotiation
1
Industrial Management & Data Systems
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of advertising : the review of marketing communications
1
Journal of Trade Science
1
Journal of consumer marketing
1
Journal of electronic commerce research : JECR
1
Journal of marketing communications
1
Journal of media business studies
1
Journal of promotion management : innovations in planning and applied research
1
Management Science
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Nonprofit management & leadership
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Online Information Review
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Psychology & marketing
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Tourism management : research, policies, practice
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ECONIS (ZBW)
35
Other ZBW resources
2
RePEc
1
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1
Promoting university brand through student co-creation behaviors : the role of online brand posts
Vo Thanh Thu
;
Le Quynh Hoa
;
Duong, Linh Nguyen Khanh
- In:
Journal of Trade Science
12
(
2024
)
1
,
pp. 60-79
/methodology/approach - The authors conducted this research by using the dual processes of the
heuristic-systematic
model
to understand the …
Persistent link: https://www.econbiz.de/10014554129
Saved in:
2
Impact of heuristic-systematic cues on the purchase intention of the electronic commerce consumer through the perception of product quality
Rosillo-Díaz, Elena
;
Muñoz-Rosas, Juan Francisco
; …
- In:
Journal of retailing and consumer services
81
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10015116899
Saved in:
3
Examining the influence of source factors and content characteristics of influencers' post on consumer engagement and purchase intention : a moderated analysis
Sardar, Sainaz
;
Tata, Sai Vijay
;
Sarkar, Subhro
- In:
Journal of retailing and consumer services
79
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10015101107
Saved in:
4
Understanding the impact of national culture differences on customers’ online social shopping behaviours
Agag, Gomaa
;
Eid, Riyad
;
Lababdi, Houyem Chaib
; …
- In:
Journal of retailing and consumer services
79
(
2024
),
pp. 1-19
Persistent link: https://www.econbiz.de/10015098645
Saved in:
5
Consumer financial information processing : an integrated approach to examine individual differences
Fan, Lu
- In:
International journal of consumer studies
47
(
2023
)
2
,
pp. 703-722
Persistent link: https://www.econbiz.de/10014250609
Saved in:
6
How foodstagramming posts influence restaurant visit intention : the mediating role of goal relevance and mimicking desire
Chen, Yun Victoria
;
Jin, Xin
;
Gardiner, Sarah
;
Wong, …
- In:
International journal of contemporary hospitality management
36
(
2024
)
12
,
pp. 4319-4337
Persistent link: https://www.econbiz.de/10015152945
Saved in:
7
The role of social media followers' agency in influencer marketing : a study based on the
heuristic-systematic
model
of information processing
Zheng, Longzhao
;
Huang, Bingrui
;
Qiu, Hongfeng
;
Bai, Haiqing
- In:
International journal of advertising : the review of …
43
(
2024
)
3
,
pp. 554-579
Persistent link: https://www.econbiz.de/10014550993
Saved in:
8
Enjoy to read and enjoy to shop : an investigation on the impact of product information presentation on purchase intention in digital content marketing
Fan, Liu
;
Wang, Yawei
;
Mou, Jian
- In:
Journal of retailing and consumer services
76
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014460829
Saved in:
9
What triggers tourists' anxiety? : the differential impacts of crisis information source types in social media on tourists' cross-border travel anxiety
Cheng, Zi-Chin
;
Ruan, Wen-Qi
;
Zhang, Shu-Ning
;
Deng, Fang
- In:
Tourism review
79
(
2024
)
6
,
pp. 1210-1233
Persistent link: https://www.econbiz.de/10015049998
Saved in:
10
Infusing new insights : How do review novelty and inconsistency shape the usefulness of online travel reviews?
Zhang, Xi
;
Zhang, Xiaoxia
;
Liang, Sai
;
Yang, Yang
;
Law, Rob
- In:
Tourism management : research, policies, practice
96
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10013555006
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