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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
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Marketing management
236
Marketingmanagement
236
Business-to-business marketing
134
B-to-B-Marketing
133
Lieferantenmanagement
100
Supplier relationship management
100
Social Web
92
Social web
92
Beziehungsmarketing
76
Relationship marketing
76
Internet marketing
60
Online-Marketing
60
Firm performance
51
Innovation
50
Unternehmenserfolg
50
Marketing
49
Social media
36
Salespeople
34
Verkaufspersonal
34
Selling
30
Verkauf
30
Strategic management
25
Strategisches Management
25
Brand management
24
Markenführung
24
Resource-based view
24
Ressourcenorientierter Ansatz
24
Innovation management
22
Innovationsmanagement
22
E-commerce
21
Electronic Commerce
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Market orientation
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New product development
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Produktentwicklung
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Business network
19
Consumer behaviour
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369
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6
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Di Benedetto, C. Anthony
14
Agnihotri, Raj
12
Lindgreen, Adam
12
Terho, Harri
9
Itani, Omar S.
6
Parvinen, Petri
5
Christodoulides, George
4
Eggert, Andreas
4
Ghauri, Pervez N.
4
Haas, Alexander
4
Kindström, Daniel
4
Krush, Michael T.
4
Morgan, Robert
4
Möller, K. E. Kristian
4
Sarin, Shikhar
4
Ulaga, Wolfgang
4
Yan, Ruiliang
4
Abosag, Ibrahim
3
Blankson, Charles
3
Cadogan, John W.
3
Cao, Guangming
3
Cartwright, Severina
3
Chaker, Nawar N.
3
Dibb, Sally
3
Dingus, Rebecca
3
Jaakkola, Elina
3
Lie, Po-Chien
3
Michaelidou, Nina
3
Mu, Jifeng
3
Naudé, Peter
3
Ndubisi, Nelson Oly
3
O'Cass, Aron
3
Paswan, Audhesh
3
Pei, Zhi
3
Ruyter, Ko de
3
Sharma, Arun
3
Slater, Stanley F.
3
Tikkanen, Henrikki
3
Tóth, Zsófia
3
Akter, Shahriar
2
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Industrial marketing management : the international journal for industrial and high-tech firms
Discussion paper series / IZA
1,716
NBER working paper series
1,618
Working paper / National Bureau of Economic Research, Inc.
1,523
NBER Working Paper
1,354
Journal of business research : JBR
1,011
IZA Discussion Paper
886
SpringerLink / Bücher
721
Discussion paper / Centre for Economic Policy Research
615
CESifo working papers
594
Journal of vocational behavior
516
Working paper
493
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
352
Journal of retailing and consumer services
349
Technological forecasting & social change : an international journal
345
Europäische Hochschulschriften / 5
344
Journal of career development
333
Policy research working paper : WPS
327
Applied economics
314
The international journal of human resource management
313
Springer eBook Collection
309
Journal of health economics
307
Discussion paper
290
Labour economics : official journal of the European Association of Labour Economists
282
The European journal of health economics : HEPAC ; health economics in prevention and care
276
Discussion papers / CEPR
265
World Bank E-Library Archive
265
Management science : journal of the Institute for Operations Research and the Management Sciences
259
International business review : the official journal of the European International Business Academy
258
The American economic review
254
International journal of hospitality management
243
Journal of business ethics : JOBE
243
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
240
Health economics
236
The journal of world investment & trade : law, economics, politics
234
Journal of strategic marketing
231
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
224
CESifo Working Paper Series
214
Journal of world business : JWB
209
Business horizons
200
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ECONIS (ZBW)
369
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1
Creating marketing innovation abroad : the value of marketing professionals in foreign MNC subsidiaries
Kaiser, Ulrich
;
Sofka, Wolfgang
;
Grimpe, Christoph
- In:
Industrial marketing management : the international …
112
(
2023
),
pp. 145-159
Persistent link: https://www.econbiz.de/10014334326
Saved in:
2
Do emerging market multinational corporations headquarter-subsidiary relationships foster subsidiary innovation and performance in developed markets?
Wang, Lei
;
Zhang, Chun
- In:
Industrial marketing management : the international …
114
(
2023
),
pp. 47-63
Persistent link: https://www.econbiz.de/10014433426
Saved in:
3
B2B service sales on a digital multi-sided platform : transformation from value chains to value networks
Heikinheimo, Minna
;
Hautamäki, Pia
;
Julkunen, Saara
; …
- In:
Industrial marketing management : the international …
116
(
2024
),
pp. 26-39
Persistent link: https://www.econbiz.de/10014456183
Saved in:
4
Strategic use of social media in marketing and financial performance : the B2B SME context
Cao, Guangming
;
Weerawardena, Jay
- In:
Industrial marketing management : the international …
111
(
2023
),
pp. 41-54
Persistent link: https://www.econbiz.de/10014368295
Saved in:
5
Social media analytics for business-to-business marketing
Agnihotri, Raj
;
Bakeshloo, Khashayar Afshar
;
Mani, Sudha
- In:
Industrial marketing management : the international …
115
(
2023
),
pp. 110-126
Persistent link: https://www.econbiz.de/10014454859
Saved in:
6
Addressing concerns with salesperson competitive psychological climate, sales performance, and turnover intention : the role of threat and learning orientation
Zahn, William J.
;
Peng, Yi
;
Mathis, David
;
Hochstein, …
- In:
Industrial marketing management : the international …
115
(
2023
),
pp. 143-155
Persistent link: https://www.econbiz.de/10014454867
Saved in:
7
Platform-provider relationship dynamics in the sharing economy : challenges and implications
Davlembayeva, Dinara
;
Papagiannidis, Savvas
- In:
Industrial marketing management : the international …
111
(
2023
),
pp. 242-256
Persistent link: https://www.econbiz.de/10014369287
Saved in:
8
B2B influencer marketing : conceptualization and four managerial strategies
Mero, Joel
;
Vanninen, Heini
;
Keränen, Joona
- In:
Industrial marketing management : the international …
108
(
2023
),
pp. 79-93
Persistent link: https://www.econbiz.de/10014227529
Saved in:
9
How to prepare one's tenure or promotion dossier
Lindgreen, Adam
;
Di Benedetto, C. Anthony
- In:
Industrial marketing management : the international …
102
(
2022
),
pp. A1-A7
Persistent link: https://www.econbiz.de/10013258993
Saved in:
10
The development of B2B social networking capabilities
Cartwright, Severina
;
Davies, Iain A.
- In:
Industrial marketing management : the international …
106
(
2022
),
pp. 139-151
Persistent link: https://www.econbiz.de/10014226406
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