EconBiz - Find Economic Literature
    • Logout
    • Change account settings
  • A-Z
  • Beta
  • About EconBiz
  • News
  • Thesaurus (STW)
  • Academic Skills
  • Help
  •  My account 
    • Logout
    • Change account settings
  • Login
EconBiz - Find Economic Literature
Publications Events
Search options
Advanced Search history
My EconBiz
Favorites Loans Reservations Fines
    You are here:
  • Home
  • Search: subject:"IMPLEMENTATION"
Narrow search

Narrow search

Year of publication
Subject
All
Marketing management 19,573 Marketingmanagement 19,572 Implementation 5,184 Marketing 4,887 Consumer behaviour 3,978 Konsumentenverhalten 3,976 Einführung 3,449 Theorie 3,078 Theory 3,050 Relationship marketing 2,612 Beziehungsmarketing 2,610 Deutschland 2,202 Germany 2,148 Brand management 1,997 Markenführung 1,997 Online-Marketing 1,915 Internet marketing 1,876 Strategisches Management 1,734 Strategic management 1,480 Social Web 1,405 Social web 1,405 Firm performance 1,341 Unternehmensperformance 1,338 SME 1,266 KMU 1,255 Innovation 1,250 USA 1,037 United States 982 Markenartikel 972 Markenimage 972 Brand 969 Brand image 967 Erfolgsfaktor 927 Success factor 886 Internationales Marketing 858 Werbung 854 International marketing 848 Marktforschung 847 Innovationsmanagement 812 Werbewirkung 807
more ... less ...
Online availability
All
Undetermined 8,852 Free 5,780 CC license 547 Digitizable 6
Type of publication
All
Article 17,991 Book / Working Paper 11,177 Other 118 Journal 60
Type of publication (narrower categories)
All
Article in journal 12,587 Aufsatz in Zeitschrift 12,587 Aufsatz im Buch 3,035 Book section 3,035 Graue Literatur 1,825 Non-commercial literature 1,825 Hochschulschrift 1,537 Working Paper 1,290 Thesis 1,274 Arbeitspapier 1,008 Collection of articles of several authors 761 Sammelwerk 761 Lehrbuch 729 Case study 652 Fallstudie 652 Textbook 613 Bibliografie enthalten 593 Bibliography included 593 Aufsatzsammlung 470 research-article 457 Konferenzschrift 255 Ratgeber 207 Article 191 Guidebook 188 Conference proceedings 151 Dissertation u.a. Prüfungsschriften 135 Reprint 131 Conference paper 127 Konferenzbeitrag 127 Glossar enthalten 105 Glossary included 105 Handbook 92 Handbuch 92 case-report 74 Amtsdruckschrift 58 Government document 58 Collection of articles written by one author 48 Fallstudiensammlung 48 Sammlung 48 review-article 43
more ... less ...
Language
All
English 22,132 German 5,140 Undetermined 1,788 French 106 Spanish 50 Polish 43 Russian 34 Hungarian 27 Italian 16 Dutch 16 Portuguese 14 Swedish 11 Ukrainian 11 Lithuanian 7 Czech 6 Romanian 6 Slovak 5 Bulgarian 3 Danish 3 Indonesian 3 Serbian 3 Turkish 2 Valencian 1 Finnish 1 Croatian 1 Kazakh 1 Macedonian 1 Slovenian 1
more ... less ...
Author
All
Kotler, Philip 100 Bruhn, Manfred 87 Homburg, Christian 67 Lombardi, Michele 66 Meffert, Heribert 62 Sheth, Jagdish N. 49 Pepels, Werner 48 Serrano, Roberto 44 Keller, Kevin Lane 41 Kumar, V. 40 Esch, Franz-Rudolf 36 Kitchen, Philip J. 36 Vrontis, Demetris 35 Kirchgeorg, Manfred 34 Wiedmann, Klaus-Peter 33 Yoshihara, Naoki 33 Bauer, Hans H. 32 Korpela, Ville 31 Albers, Sönke 30 Backhaus, Klaus 30 Kerin, Roger A. 30 Tomczak, Torsten 30 Piercy, Nigel 28 Kleinaltenkamp, Michael 27 Lindgreen, Adam 27 Schultz, Don E. 27 Berndt, Ralph 26 Di Benedetto, C. Anthony 26 Hinson, Robert 26 O'Cass, Aron 26 Varadarajan, Rajan 26 Burmann, Christoph 25 Hanssens, Dominique M. 25 Kunimoto, Takashi 25 Kuß, Alfred 25 Pauwels, Koen 25 Rajagopal 25 Shankar, Venkatesh 25 Ferrell, O. C. 24 Balmer, John M. T. 23
more ... less ...
Institution
All
International Monetary Fund (IMF) 209 International Monetary Fund 134 American Marketing Association 66 Springer Fachmedien Wiesbaden 63 Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München 62 Mathematica Policy Research 58 Bank of Canada 24 IGI Global 22 Europäische Kommission / Generalsekretariat 21 Books on Demand GmbH <Norderstedt> 20 HAL 20 Cowles Foundation for Research in Economics, Yale University 18 European Society for Opinion and Marketing Research 17 Verlag Dr. Kovač 15 Fördergesellschaft Marketing an der Universität Augsburg 14 Verlag Franz Vahlen 14 Departament d'Economia i Història Econòmica, Universitat Autònoma de Barcelona 13 EconWPA 13 European Central Bank 13 National Bureau of Economic Research 13 European Commission / Directorate-General for Economic and Financial Affairs 12 Haufe-Lexware GmbH & Co. KG 11 Instituto Valenciano de Investigaciones Económicas (IVIE) 11 Edward Elgar Publishing 10 UNICEF Innocenti Research Centre 10 C.E.P.R. Discussion Papers 9 CESifo 9 De Gruyter Oldenbourg 9 Institute of Economic Research, Hitotsubashi University 9 NetLibrary, Inc 9 OECD 9 ARENA 8 Duncker & Humblot 8 Europäische Kommission 8 Springer-Verlag GmbH 8 Tilburg University, Center for Economic Research 8 eSocialSciences 8 American Management Association 7 Campus Verlag 7 Chartered Institute of Marketing 7
more ... less ...
Published in...
All
Journal of business research : JBR 453 Industrial marketing management : the international journal for industrial and high-tech firms 301 Journal of strategic marketing 233 SpringerLink / Bücher 224 Europäische Hochschulschriften / 5 151 Journal of marketing communications 144 Journal of the Academy of Marketing Science 143 European journal of marketing : EJM 142 Journal of marketing management : MM 141 IMF Staff Country Reports 127 Journal of marketing 127 Journal of retailing and consumer services 127 The journal of business & industrial marketing 120 Marketing intelligence & planning 114 Total quality management & business excellence 98 Gabler Edition Wissenschaft 86 International journal of research in marketing : IJRM ; official journal of the European Marketing Academy 86 Springer eBook Collection 77 Cogent business & management 76 Management science : journal of the Institute for Operations Research and the Management Sciences 75 Business horizons 74 The journal of brand management : an international journal 71 IMF Working Papers 70 International journal of business information systems : IJBIS 69 The journal of product & brand management 67 Asia Pacific journal of marketing and logistics 63 International Journal of Operations & Production Management 63 The TQM Magazine 62 International marketing review 61 Lehrbuch 60 MPRA Paper 60 Mathematica Policy Research Reports 58 International journal of production economics 57 Journal of research in interactive marketing : interactive marketing and computer-mediated communication 56 Psychology & marketing 56 International journal of production research 54 The marketing review 54 International journal of technology marketing : IJTMkt 53 Journal of marketing research : JMR 53 Marketing science 53
more ... less ...
Source
All
ECONIS (ZBW) 25,574 RePEc 1,926 Other ZBW resources 723 EconStor 513 USB Cologne (EcoSocSci) 349 BASE 226 ArchiDok 26 USB Cologne (business full texts) 9
more ... less ...
Showing 1 - 10 of 29,346
Cover Image
Wenn Strategien scheitern : Ursachen, Dynamiken und Wege zur Bewältigung
Domguia Teto, Jean Oscard; Dulgeridis, Marcel; … - 2026
Despite extensive planning, successful strategy implementation remains one of the biggest challenges for organizations … worldwide, a phenomenon known as the implementation gap. This thesis systematically analyses the causes of this discrepancy … implementation are identified. The core of this work is the development of the "Adaptive Alignment & Execution" (AAX) Framework. This …
Persistent link: https://www.econbiz.de/10015577215
Saved in:
Cover Image
Wenn Strategien scheitern: Ursachen, Dynamiken und Wege zur Bewältigung
Domguia Teto, Jean Oscard; Dulgeridis, Marcel; … - 2026
Despite extensive planning, successful strategy implementation remains one of the biggest challenges for organizations … worldwide, a phenomenon known as the implementation gap. This thesis systematically analyses the causes of this discrepancy … implementation are identified. The core of this work is the development of the "Adaptive Alignment & Execution" (AAX) Framework. This …
Persistent link: https://www.econbiz.de/10015590610
Saved in:
Cover Image
Implementing PBC as a procurement strategy in the public sector : understanding strategy-structure fit
Molitoris, Cornelia; Glas, Andreas; Eßig, Michael - In: Journal of purchasing and supply management 31 (2025) 3, pp. 1-15
Persistent link: https://www.econbiz.de/10015453666
Saved in:
Cover Image
Safe implementation in mixed nash equilibrium
Chopra, Anand; Gavan, Malachy James; Penta, Antonio - 2025
Persistent link: https://www.econbiz.de/10015437702
Saved in:
Cover Image
Safe implementation in mixed nash equilibrium
Chopra, Anand; Gavan, Malachy James; Penta, Antonio - 2025
Persistent link: https://www.econbiz.de/10015439374
Saved in:
Cover Image
Job crafting in the context of enterprise system implementations
Chan, Frank K. Y.; Thong, James Y. L.; Venkatesh, Viswanath - In: Journal of management information systems : JMIS 42 (2025) 2, pp. 564-598
Persistent link: https://www.econbiz.de/10015533930
Saved in:
Cover Image
Strategic factors for blockchain implementation in supply chains
Sekar, Aravindh; Noteboom, Cherie; Tech, Deb - In: Administrative Sciences : open access journal 15 (2025) 11, pp. 1-17
This study identifies twelve critical factors influencing the successful implementation of Blockchain Technology (BCT … blockchain implementation. Through semi-structured interviews and grounded theory analysis, the concept of Decentralized … implementation in the supply chain discipline. This research advances the application of grounded theory in blockchain research …
Persistent link: https://www.econbiz.de/10015554280
Saved in:
Cover Image
Institutional logics and the adoption and implementation of remote patient monitoring
Hidefjäll, Patrik; Laurell, Hélène; Johansson, Jeaneth; … - In: Innovation: organization & management : IOM 27 (2025) 1, pp. 96-115
Persistent link: https://www.econbiz.de/10015338251
Saved in:
Cover Image
Barriers to blockchain implementation in supply chain finance : based on perspectives of grey transaction behaviour
Gao, Wei; Chen, Ping-Kuo A. - In: Journal of business economics and management 26 (2025) 6, pp. 1308-1328
implementation in supply chain finance, explore which obstructions arise from these grey transaction behaviours and subsequently … hinder blockchain implementation, and further measure the influence levels of the corresponding implementation barriers. The … behaviours that function as implementation barriers are identified, namely, kickbacks, internal and external accounting, and …
Persistent link: https://www.econbiz.de/10015561475
Saved in:
Cover Image
Street-level bureaucrats as policymakers in the implementation of information system in social services
Rossi, Paula; Tuurnas, Sanna; Stenvall, Jari - In: Public management review 27 (2025) 3, pp. 702-721
Persistent link: https://www.econbiz.de/10015373988
Saved in:
  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • Next
  • Last
A service of the
zbw
  • Sitemap
  • Plain language
  • Accessibility
  • Contact us
  • Imprint
  • Privacy

Loading...