This study investigates the impact of green agriculture product brand image and blockchain-based food traceability … systems and green agriculture product brand image. After the hypothesized model is tested through a sample of 530 Vietnamese … consumers, empirical findings suggest that green agriculture product brand image, including agribusiness image, agricultural …

Motive Matrix and the Model of Athlete Brand Image. The findings indicate that sponsorship decisions are primarily driven by …

to the enhancement and reinforcement of the brand image of these globalized companies. Methodology A qualitative research … crucial lever of CD. They emphasize a significant correlation between CSR and the enhancement of the image of MNCs. CSR … evidence on the link between the adoption of a CSR approach, diplomatic practices, and the enhancement of corporate image …

This study investigates the impact of perceived corporate social responsibility (CSR) on brand image within the … and brand image (BI). Utilizing a sample of 243 clients from the Pakistani automotive sector, data were collected through … perceived CSR positively influences brand image, with both company reputation and product quality acting as significant …