Search Results - subject:"Importance-performance analysis"

Sustainability teaching in marketing : an importance-performance analysis in higher education institutions

Martínez-Bravo, María del Mar; Capobianco-Uriarte, … - In: Disruptions, Diversity, and Ethics in Marketing : First …, (pp. 61-73). 2025

Persistent link: https://www.econbiz.de/10015117938

Assessment of Romania's tourism competitiveness : a strategic analysis using the importance-performance (IPA) and competitive importance-performance analysis (CIPA) frameworks

Andronic, Eugenia; Untaru, Elena-Nicoleta - In: Administrative Sciences : open access journal 15 (2025) 9, pp. 1-21

's competitiveness was assessed using the Competitive Importance-Performance Analysis (CIPA) method, which allowed for the strategic …

Persistent link: https://www.econbiz.de/10015481088

Determining investment allocation strategies to improve consumer satisfaction based on a preference learning model

Wu, Xingli; Liao, Huchang - In: Journal of retailing and consumer services 82 (2025), pp. 1-17

Persistent link: https://www.econbiz.de/10015441254

Who stays loyal to transit? : Understanding preference-based heterogeneity in service satisfaction

Asharpour, Sina; Askari, Sajad; Mohammadian, Abolfazl Kouros - In: Research in transportation economics 112 (2025), pp. 1-19

Persistent link: https://www.econbiz.de/10015450574

Sports services management using assessment tools : net promoter score and importance-performance analaysis

Gálvez-Ruiz, Pablo; Lara-Bocanegra, Alejandro; … - In: Journal of management & organization : JMO 31 (2025) 5, pp. 2301-2316

Persistent link: https://www.econbiz.de/10015550433

An integrated analytical framework for identifying and prioritizing crowdfunding challenges and solutions

Aghazade, Hashem; Faridvand, Mohammad Mahdi; Mohammadi, … - 2025

Crowdfunding (CF) has become a practical method for financing innovation and technology-based ventures, especially for startups, small and medium-sized enterprises (SMEs), and knowledge-based companies. However, this approach faces various challenges when viewed from three perspectives: (1)...

Persistent link: https://www.econbiz.de/10015586709

The disruptive potential of importance-performance eduruption and transforming consumerism in single-used plastic reduction initiatives

Suryawan, I Wayan Koko; Fitria, Laili; Ulhasanah, Nova; … - In: Cleaner and responsible consumption 14 (2024), pp. 1-13

, aligning students with sustainable habits. Simultaneously, the importance-performance analysis revealed areas needing immediate …

Persistent link: https://www.econbiz.de/10015386541

Operational strategies for the transformation of container port logistics systems with automation technologies : sustainability improvements

Punarut Sirichokpokin; Trakarn Prapaspongsa; Ren, Jun; … - In: International journal of logistics systems and … 53 (2026) 3, pp. 425-450

Persistent link: https://www.econbiz.de/10015627385

Sustainability for the festival policy : focused on community and visitors

Kang, Shinyoung; Kim, Kyoung-Bae - In: Global business and finance review 28 (2023) 1, pp. 72-87

-Satisfaction Analysis originally introduced by Importance-Performance Analysis. Design/methodology/approach: A survey was conducted at … services of the festival by ISA analysis originally introduced by Importance-Performance Analysis. This study suggested what …

Persistent link: https://www.econbiz.de/10014304407

Examining product quality and competitiveness via online reviews : an integrated approach of importance performance competitor analysis and Kano model

Kim, Su-Ah; Park, Sohyun; Kwak, Minjung; Kang, Changmuk - In: Journal of retailing and consumer services 82 (2025), pp. 1-13

Persistent link: https://www.econbiz.de/10015441237