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  • Search: subject:"In-depth interviews"
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Year of publication
Subject
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In-depth interviews 35 Befragung 28 Interview 28 in-depth interviews 26 Consumer behaviour 17 Konsumentenverhalten 17 Marketing management 5 Marketingmanagement 5 entrepreneurship 5 qualitative research 5 Beziehungsmarketing 4 Digitalisierung 4 Digitization 4 Online retailing 4 Online-Handel 4 Qualitative research 4 Relationship marketing 4 Brand management 3 Business start-up 3 Corporate Social Responsibility 3 Corporate social responsibility 3 Entrepreneurship 3 Entrepreneurship approach 3 Gender 3 India 3 Indien 3 Internet marketing 3 In‐depth interviews 3 Markenführung 3 Mobile communications 3 Mobilkommunikation 3 Online-Marketing 3 Stakeholder 3 Unternehmensgründung 3 ageing 3 mobile marketing 3 motivation 3 rural 3 Acculturation 2 Bicultural consumers 2
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Online availability
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Undetermined 44 Free 19 CC license 3
Type of publication
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Article 70 Book / Working Paper 3
Type of publication (narrower categories)
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Article in journal 40 Aufsatz in Zeitschrift 40 research-article 10 Article 3 Aufsatz im Buch 2 Book section 2 Conference paper 2 Konferenzbeitrag 2 review-article 2 Conference Paper 1 Graue Literatur 1 Non-commercial literature 1 review 1
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Language
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English 63 Undetermined 10
Author
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Balan, Carmen 3 Delfmann, Heike 3 Anisimova, Tatiana 2 Aung, May 2 Bitsch, Vera 2 Bélisle, Deny 2 Chartrand, Marie-Eve 2 Cheikhrouhou, Soumaya 2 Cheong, Hyuk Jun 2 Crié, Dominique 2 Hassouba, Taghreed Abdelaziz 2 Magnier, Lise 2 Meyer, Heather M. 2 Moench, Virginia 2 Mohammed-Baksh, Sufyan 2 Patry-Beaudoin, Gabrielle 2 Teng, Lefa 2 Tiu Wright, Len 2 Whiting, Anita 2 Williams, David 2 Zhang, Xiying 2 A. Albinsson, Pia 1 Abdulkadir, Ramatu 1 Abeysekera, Ruwan 1 Abutaleb, Soha 1 Adina, Săniuţă 1 Albinsson, Pia A. 1 Ali, Rabia 1 Anne Wiese, Associate Professor Stephan Zielke and Professor Waldemar Toporowski, Dr 1 Ansuategi, Alberto 1 Antons, David 1 Arcand, Manon 1 Ban, Joowon 1 Bankole, Akinrinola 1 Basu, Avirupa 1 Bergs, Jochen 1 Bilro, Ricardo Godinho 1 Biswas, Dibyangana 1 Borderie, Joceran 1 Bruwer, Johan 1
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Institution
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European Regional Science Association 1
Published in...
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Qualitative Market Research: An International Journal 4 Qualitative market research : an international journal 4 International review on public and non-profit marketing 2 Journal of travel and tourism marketing 2 Marketing Intelligence & Planning 2 Research in transportation economics 2 Social Science & Medicine 2 The AMFITEATRU ECONOMIC journal 2 54th Congress of the European Regional Science Association: "Regional development & globalisation: Best practices", 26-29 August 2014, St. Petersburg, Russia 1 Advances in Advertising Research XIII : Frontiers of Advertising: Re-considering Its Shapes and Forms 1 Amfiteatru Economic Journal 1 Annals of Faculty of Economics 1 Asia marketing journal 1 Cogent Business & Management 1 Cogent business & management 1 Creative and Knowledge Society 1 Demographic Research 1 ERSA conference papers 1 European journal of marketing 1 Health marketing quarterly 1 International Journal of Gaming and Computer-Mediated Simulations (IJGCMS) 1 International Journal of Retail & Distribution Management 1 International Journal of Wine Business Research 1 International Marketing Review 1 International journal of business 1 International journal of entrepreneurship and small business 1 International journal of retail & distribution management 1 International journal of retail and distribution management 1 International journal of social entrepreneurship and innovation : IJSEI 1 International journal of wine business research : IJWBR 1 Journal of Agricultural and Applied Economics 1 Journal of Consumer Marketing 1 Journal of Fashion Marketing and Management: An International Journal 1 Journal of Humanitarian Logistics and Supply Chain Management 1 Journal of Management Development 1 Journal of business research : JBR 1 Journal of health organization and management 1 Journal of international food & agribusiness marketing 1 Journal of international food & agribusiness marketing : JIFAM 1 Journal of international marketing 1
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Source
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ECONIS (ZBW) 43 Other ZBW resources 14 RePEc 12 EconStor 4
Showing 1 - 10 of 73
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Financial inclusion in Egypt : the road ahead
Hassouba, Taghreed Abdelaziz - In: Review of economics and political science : REPS 10 (2025) 2, pp. 90-111
also based on a descriptive approach in addition to in-depth interviews with the main stakeholders of the financial …
Persistent link: https://www.econbiz.de/10015339210
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Financial inclusion in Egypt: The road ahead
Hassouba, Taghreed Abdelaziz - In: Review of Economics and Political Science (REPS) 10 (2025) 2, pp. 90-111
also based on a descriptive approach in addition to in-depth interviews with the main stakeholders of the financial …
Persistent link: https://www.econbiz.de/10015394456
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Paying back to good deeds : a text mining approach to explore Don-jjul as pro-consumption behavior
Choo, Hojin; Lee, Sue Hyun - In: Asia marketing journal 26 (2024) 2, pp. 104-128
Persistent link: https://www.econbiz.de/10015398977
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Conceptual contributions in marketing scholarship : patterns, mechanisms, and rebalancing options
Kindermann, Bastian; Wentzel, Daniel; Antons, David; … - In: Journal of marketing 88 (2024) 3, pp. 29-49
Persistent link: https://www.econbiz.de/10014582915
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Assessing performance using maturity model: a multiple case study of public health supply chains in Nigeria
Abdulkadir, Ramatu; Matellini, Dante Benjamin; … - In: Journal of Humanitarian Logistics and Supply Chain … 14 (2023) 1, pp. 17-70
-method approach. Starting with a survey method, followed by in-depth interviews with stakeholders within five health-care supply … method and in-depth interviews of experts to assess the essential medicine stockout in Nigeria. To improve medicine …
Persistent link: https://www.econbiz.de/10014871761
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Customer experience : how to turn customers into advocates in the machinery construction industry in the digital age
Kanitz, Christopher; Landershammer, Marlene; Schade, Michael - In: Advances in Advertising Research XIII : Frontiers of …, (pp. 67-84). 2025
Persistent link: https://www.econbiz.de/10015333790
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The retail wellnesscape : conceptualizing consumer wellness in a health food retailing context
Chartrand, Marie-Eve; Bélisle, Deny; Patry-Beaudoin, … - In: Qualitative market research : an international journal 27 (2024) 4, pp. 631-649
Persistent link: https://www.econbiz.de/10015324673
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Plant-based milk consumption in India : motivators, deterrents and marketing strategies in a competitive market
Basu, Avirupa; Murti, Ashutosh Bishnu; Mandal, Pratap … - In: Journal of international food & agribusiness marketing 36 (2024) 2, pp. 220-242
Persistent link: https://www.econbiz.de/10014567158
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Patient versus person centeredness : embracing different perspectives
Pipers, Ellen; De Regge, Melissa; Bergs, Jochen; … - In: Journal of health organization and management 38 (2024) 3, pp. 430-446
Persistent link: https://www.econbiz.de/10014637176
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Exploring personal savings versus hedonic consumption in the new normal
Gupta, Astha Sanjeev; Mukherjee, Jaydeep - In: International journal of retail and distribution management 52 (2024) 1, pp. 107-124
Persistent link: https://www.econbiz.de/10014484219
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