Liengaard, Benjamin D.; Becker, Jan-Michael; Bennedsen, … - In: Journal of the Academy of Marketing Science 53 (2024) 1, pp. 279-299
finite sample bias when applying this method to regression models with an intercept. This is particularly problematic as … models in marketing studies almost always require an intercept. To resolve this limitation, our research determines the bias … without) an intercept. Third , as a broader contribution, we extend the framework for copula estimation to models with …