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  • Search: subject:"Interpersonal Influence"
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Year of publication
Subject
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Consumer behaviour 46 Konsumentenverhalten 43 Social relations 25 Soziale Beziehungen 25 Interpersonal influence 22 Social Web 12 Social web 12 interpersonal influence 10 Susceptibility to interpersonal influence 9 Viral marketing 9 Virales Marketing 9 Beziehungsmarketing 8 Online retailing 8 Online-Handel 8 Relationship marketing 8 Brand image 7 Markenimage 7 Personality psychology 7 Persönlichkeitspsychologie 7 Brand management 6 Internet marketing 6 Markenführung 6 Online-Marketing 6 Social network 6 Soziales Netzwerk 6 susceptibility to interpersonal influence 6 Brand 5 Emotion 5 Environmental consciousness 5 India 5 Interpersonal Influence 5 Markenartikel 5 Umweltbewusstsein 5 Consumer susceptibility to interpersonal influence 4 Environmental management 4 Green marketing 4 Indien 4 Internet 4 Self-congruity 4 Sustainable product 4
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Online availability
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Undetermined 43 Free 8 CC license 1
Type of publication
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Article 65
Type of publication (narrower categories)
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Article in journal 51 Aufsatz in Zeitschrift 51 research-article 8 Article 1
Language
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English 60 Undetermined 5
Author
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Bertrandias, Laurent 2 Bigné Alcañiz, J. Enrique 2 Bilgihan, Anil 2 Cheah, Isaac 2 Elgaaied-Gambier, Leila 2 Griffin, Mitch 2 Iyer, Rajesh 2 Jamal, Ahmad 2 Kandampully, Jay 2 Khan, Mohammed Naved 2 Liang, Johan 2 Mandhachitara, Rujirutana 2 Peng, Cheng 2 Phau, Ian 2 Ruane, Lorna 2 Sanz Blas, Silvia 2 Tronch, Jose 2 Uddin, S. M. Fatah 2 Wallace, Elaine 2 Abbas, Tamer 1 Abozaid, Rafeed Faiz Ali 1 Alalimi, Ahmed 1 Ali, Mirani Sajid 1 Anusree, M. R. 1 Babakus, Emin 1 Babin, Barry J. 1 Balaji, M. S. 1 Bandyopadhyay, Nirmalya 1 Bauer, Talya N. 1 Bhattacharya, Arijit 1 Blickle, Gerhard 1 Bruno, Vince 1 Brzozowska-Woś, Magdalena 1 Carton, Andrew M. 1 Cassiolato, Isis Helena Martins 1 Chandon, Jean-Louis 1 Chang, Sheng-Hsiung 1 Chen, Jianxun 1 Chen, Ke 1 Chen, Xuqi 1
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Published in...
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Journal of retailing and consumer services 5 Journal of business research : JBR 3 International marketing review 2 Journal of Business Research 2 Journal of international consumer marketing 2 Journal of management : JOM 2 The journal of product & brand management 2 Administrative science quarterly : ASQ 1 Administrative science quarterly : ASQ ; dedicated to advancing the understanding of administration through empirical investigation and theoretical analysis 1 Argumenta oeconomica 1 Asia Pacific journal of innovation and entrepreneurship : APJIE 1 Athens journal of business & economics : AJBE 1 BRQ Business Research Quarterly 1 Business research quarterly : BRQ 1 Consumer behavior review : CBR 1 Global business review 1 Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group 1 International Journal of Business Performance Management 1 International Journal of Contemporary Hospitality Management 1 International Journal of Research in Business and Social Science : IJRBS 1 International Marketing Review 1 International journal of Indian culture and business management 1 International journal of business competition and growth : IJBCG 1 International journal of business information systems : IJBIS 1 International journal of contemporary hospitality management 1 International journal of hospitality management 1 International journal of internet marketing and advertising : IJIMA 1 International journal of quality and service sciences 1 Journal of Consumer Marketing 1 Journal of Hospitality and Tourism Technology 1 Journal of Product & Brand Management 1 Journal of Research in Interactive Marketing 1 Journal of behavioral and experimental finance 1 Journal of business ethics : JOBE 1 Journal of electronic commerce research : JECR 1 Journal of global marketing 1 Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS 1 Journal of marketing management : JMM ; journal of the Academy of Marketing 1 Journal of promotion management : innovations in planning and applied research 1 Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan 1
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Source
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ECONIS (ZBW) 51 Other ZBW resources 8 RePEc 5 EconStor 1
Showing 1 - 10 of 65
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The willingness of Omani consumers to buy domestic versus imported products
Jamii, Aala al - In: Athens journal of business & economics : AJBE 11 (2025) 1, pp. 51-94
Persistent link: https://www.econbiz.de/10015441778
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Variation of political skill dimensions across different industries
Tiwari, Shivani; Jain, Vikas; Shafiullah Anis - In: Vision : the journal of business perspective 29 (2025) 2, pp. 232-243
Persistent link: https://www.econbiz.de/10015371875
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Role of green awareness and green behaviour in fostering sustainable consumption in India
Naini, Shalini Reddy; Reddy, M. Ravinder - In: Journal of science and technology policy management : JSTPM 16 (2025) 6, pp. 1022-1042
Persistent link: https://www.econbiz.de/10015423396
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Exploring the influence of leader humor on employee creativity in a social information processing perspective
Zhang, Ying; Yang, Fu; Jia, Jianfeng - In: Personnel review 54 (2025) 8, pp. 2211-2230
Persistent link: https://www.econbiz.de/10015460303
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Consumer preferences in user- vs. item-based recommender systems for search and experience products
Choi, Youngtae; Kim, Junga - In: Journal of marketing management : JMM ; journal of the … 41 (2025) 1/2, pp. 84-110
Persistent link: https://www.econbiz.de/10015526547
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Brazilian investors' susceptibility to interpersonal influence : impacts on risk tolerance and the disposition effect
Valcanover, Vanessa Martins; Costa Júnior, Newton C. A. da - In: Journal of behavioral and experimental finance 44 (2024), pp. 1-10
Persistent link: https://www.econbiz.de/10015162590
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The impact of feedback on consumer's emotional state in post purchase context : exploring moderating factors
Sfar, Nadia - In: International journal of quality and service sciences 16 (2024) 1, pp. 120-143
Persistent link: https://www.econbiz.de/10014514145
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The social influences in consumer-brand relationships : the moderating roles of gender and consumer age
Gumparthi, Vivek Pani; Srivastava, Mala - In: Journal of promotion management : innovations in … 30 (2024) 5, pp. 767-810
Persistent link: https://www.econbiz.de/10015049463
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Role of consumer susceptibility in influencing information usefulness
Garg, Prerna - In: International journal of business information systems : … 45 (2024) 1, pp. 101-117
Persistent link: https://www.econbiz.de/10015061781
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Impact of personal values on political consumption : the moderating role of interpersonal influence in social media
Domingues da Silva, Juliano; Delapedra, Ana Tereza; … - In: Consumer behavior review : CBR 5 (2021) 3, pp. 400-415
Persistent link: https://www.econbiz.de/10012661233
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