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~subject:"Corporate social responsibility"
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Corporate social responsibility
Sponsoring
1,743
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1,617
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422
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391
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360
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335
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3
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2
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2
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Kang, Taeahn
2
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2
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Tagung Vom Sponsoring zur Corporate Cultural Responsibility <2010, Wien>
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Handbuch Corporate Citizenship : Corporate Social Responsibility für Manager
8
Journal of business research : JBR
7
Sport marketing quarterly : preferred journal of the Sport Marketing Association
6
European Sport management quarterly : ESMQ
4
International journal of sports marketing & sponsorship
4
Management-Reihe Corporate Social Responsibility
4
Gesellschaftliches Engagement von Unternehmen : der deutsche Weg im internationalen Kontext
3
International journal of sport management and marketing : IJSMM
3
Journal of business ethics : JOBE
3
Sport management review
3
BestMasters
2
Exzellentes Sponsoring : innovative Ansätze und Best Practices für das Markenmanagement
2
International journal of advertising : the quarterly review of marketing communications
2
Springer eBook Collection
2
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
1
Corporate Citizenship in Deutschland : Bilanz und Perspektiven
1
Discourse, identities and genres in corporate communication : sponsorship, advertising and organizational communication
1
Discussion paper series : discussion paper
1
Edition Sigma
1
Ethik und Finanzwirtschaft
1
EuroMed journal of business
1
European journal of marketing : EJM
1
Finance a úvěr
1
Forum Wirtschaftsethik : Jahresschrift des DNWE
1
Friedrich Alfred Krupp : ein Unternehmer im Kaiserreich
1
Global business and organizational excellence : a review of research & best practices
1
HWR Berlin Forschung
1
HWR Berlin Forschung : eine Veröffentlichung der Hochschule für Wirtschaft und Recht Berlin
1
Handbuch Sponsoring : erfolgreiche Marketing- und Markenkommunikation
1
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1
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International journal of corporate social responsibility : CSR, sustainabilitiy, ethics and governance
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Journal of corporate responsibility and leadership : JCR&L
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ECONIS (ZBW)
105
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1
A systematic literature review of charity sport event sponsorship
Fechner, David
;
Filo, Kevin
;
Reid, Sacha
;
Cameron, Robyn
- In:
European Sport management quarterly : ESMQ
23
(
2023
)
5
,
pp. 1454-1476
Persistent link: https://www.econbiz.de/10014330803
Saved in:
2
Revisiting organizational identity and social responsibility in professional football clubs : the case of Bayern Munich and the Qatar sponsorship
Herold, David Martin
;
Harrison, C. Keith
;
Bukstein, Scott
- In:
International journal of sports marketing & sponsorship
24
(
2023
)
1
,
pp. 56-73
Persistent link: https://www.econbiz.de/10014232446
Saved in:
3
"Giving PUMA the boot" : a case study of a contemporary consumer sports boycott
Dart, Jon
- In:
International journal of sports marketing & sponsorship
24
(
2023
)
2
,
pp. 278-294
Persistent link: https://www.econbiz.de/10014331365
Saved in:
4
Execution novelty : improving brand evaluations in cause sponsorship
Bodur, H. Onur
;
Tezer, Ali
;
Grohmann, Bianca
- In:
Journal of business research : JBR
165
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014333340
Saved in:
5
Brand evaluations in sponsorship versus celebrity endorsement
Schnittka, Oliver
;
Hofmann, Julian
;
Johnen, Marius
; …
- In:
International journal of market research
65
(
2023
)
1
,
pp. 126-144
Persistent link: https://www.econbiz.de/10014233831
Saved in:
6
Effects of Commitment to CSR-Linked Sport Sponsorship on Consumers' Fit Perception, Attitude toward Sponsor, and Word-of-Mouth Intention
Asada, Akira
;
Yan, Meimei
;
Ko, Yong Jae
;
Lee, Joon Sung
- In:
Sport marketing quarterly : preferred journal of the …
32
(
2023
)
2
,
pp. 137-149
Persistent link: https://www.econbiz.de/10014315787
Saved in:
7
When team sponsorship of cause-related messages leads to unfavorable fan reactions : the interplay among competency, cause orientation, and message source
Chang, Yonghwan
;
Kwak, Dae Hee
- In:
European Sport management quarterly : ESMQ
23
(
2023
)
4
,
pp. 1024-1045
Persistent link: https://www.econbiz.de/10014320222
Saved in:
8
The negative effect of CSR-CSI domain overlap in CSR-linked sport sponsorship
Kang, Taeahn
;
Matsuoka, Hirotaka
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013534267
Saved in:
9
If the cause fits, wear it: : jersey sponsorship and the role of congruence, articulation, and CSR-linked marketing
Graeber, Justin
;
Scheinbaum, Angeline Close
- In:
Sport marketing quarterly : preferred journal of the …
31
(
2022
)
3
,
pp. 171-185
Persistent link: https://www.econbiz.de/10013411471
Saved in:
10
The impact of CSR-CSI domain overlap on attitude toward the sponsor
Kang, Taeahn
;
Matsuoka, Hirotaka
- In:
Sport marketing quarterly : preferred journal of the …
31
(
2022
)
1
,
pp. 33-47
Persistent link: https://www.econbiz.de/10013198832
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