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~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
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Search: subject:"Kundenmanagement"
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Beziehungsmarketing
395
Relationship marketing
395
Lieferantenmanagement
205
Supplier relationship management
205
B-to-B-Marketing
148
Business-to-business marketing
148
Consumer behaviour
54
Konsumentenverhalten
54
Customer value
50
Kundenwert
50
Salespeople
49
Verkaufspersonal
49
Marketing management
46
Marketingmanagement
46
Selling
39
Verkauf
39
Betriebliche Wertschöpfung
36
Customer integration
36
Kundenintegration
36
Value creation
36
Customer satisfaction
35
Kundenzufriedenheit
35
Social Web
34
Social web
34
Business network
32
Firm performance
32
Unternehmenserfolg
32
Unternehmensnetzwerk
32
Confidence
29
Vertrauen
29
Brand management
28
Markenführung
28
Dienstleistungsqualität
25
Service quality
25
Internet marketing
22
New product development
22
Online-Marketing
22
Produktentwicklung
22
Brand image
21
Innovation
21
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238
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393
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Article in journal
395
Aufsatz in Zeitschrift
395
Conference paper
10
Konferenzbeitrag
10
Collection of articles of several authors
3
Sammelwerk
3
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395
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Naudé, Peter
8
Terho, Harri
8
La Rocca, Antonella
7
Agnihotri, Raj
6
Eggert, Andreas
6
Snehota, Ivan
6
Casidy, Riza
5
Frow, Pennie
5
Payne, Adrian
5
Aarikka-Stenroos, Leena
4
Andersen, Poul Houman
4
Ewing, Michael
4
Henneberg, Stephan
4
Itani, Omar S.
4
Jaakkola, Elina
4
Lacoste, Sylvie
4
Nyadzayo, Munyaradzi W.
4
Prior, Daniel D.
4
Ritter, Thomas
4
Ruyter, Ko de
4
Sharma, Arun
4
Wang, Danny T.
4
Biggemann, Sergio
3
Bush, Alan J.
3
Cadeaux, Jack
3
Chaker, Nawar N.
3
Gu, Flora Fang
3
Gölgeci, Ismail
3
Haas, Alexander
3
Keränen, Joona
3
Kingshott, Russel P. J.
3
Kleinaltenkamp, Michael
3
Liu, Yi
3
Lussier, Bruno
3
Mitręga, Maciej
3
Moncrief, William C.
3
Ryals, Lynette J.
3
Sharma, Piyush
3
Steinhoff, Lena
3
Ulaga, Wolfgang
3
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of business research : JBR
624
Journal of retailing and consumer services
582
SpringerLink / Bücher
312
International journal of hospitality management
280
The journal of services marketing
224
The journal of business & industrial marketing
192
The service industries journal
184
Journal of the Academy of Marketing Science
164
Journal of strategic marketing
161
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of service research : JSR
117
Journal of travel and tourism marketing
113
Journal of hospitality marketing & management
111
The journal of product & brand management
111
Gabler Edition Wissenschaft
110
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
Journal of service management
106
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
104
Journal of retailing
102
The journal of brand management : an international journal
101
Marketing intelligence & planning
97
Psychology & marketing
96
European journal of marketing : EJM
95
Services marketing quarterly
88
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
82
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
Service business
77
Springer eBook Collection / Business and Economics
77
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
Business horizons
69
International journal of retail & distribution management
68
European journal of operational research : EJOR
67
International Journal of Research in Business and Social Science : IJRBS
67
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ECONIS (ZBW)
395
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1
B2B service sales on a digital multi-sided platform : transformation from value chains to value networks
Heikinheimo, Minna
;
Hautamäki, Pia
;
Julkunen, Saara
; …
- In:
Industrial marketing management : the international …
116
(
2024
),
pp. 26-39
Persistent link: https://www.econbiz.de/10014456183
Saved in:
2
Will artificial intelligence undermine the effects of guanxi on relationship performance? : evidence from China's banking industry
Liu, Paul C. Y.
;
Wang, Weisha
;
Wang, Zi
;
Yang, Ying
- In:
Industrial marketing management : the international …
116
(
2024
),
pp. 12-25
Persistent link: https://www.econbiz.de/10014456182
Saved in:
3
Does geographic distance to customers improve or inhibit supplier innovation? : a moderated inverted-U relationship
Wei, Shaobo
;
Sheng, Shibin
- In:
Industrial marketing management : the international …
108
(
2023
),
pp. 134-148
Persistent link: https://www.econbiz.de/10014227548
Saved in:
4
Teach well, learn better - customer involvement and new product performance in B2B markets : the role of desorptive and absorptive capacity
Najafi-Tavani, Saeed
;
Naudé, Peter
;
Smith, Paul
; …
- In:
Industrial marketing management : the international …
108
(
2023
),
pp. 263-275
Persistent link: https://www.econbiz.de/10014227557
Saved in:
5
Knowledge intensive business service (KIBS) firms' use of visualization for customer participation and knowledge sharing during the service process
Clarke, Ann Højbjerg
;
Mortensen, Bo
;
Freytag, Per V.
- In:
Industrial marketing management : the international …
109
(
2023
),
pp. 32-43
Persistent link: https://www.econbiz.de/10014282225
Saved in:
6
We are not on the same page : the effects of salesperson trust overestimation on customer satisfaction and relationship performance
Mangus, Stephanie M.
;
Jones, Eli
;
Folse, Judith Anne …
- In:
Industrial marketing management : the international …
109
(
2023
),
pp. 58-70
Persistent link: https://www.econbiz.de/10014282226
Saved in:
7
Adoption of AI integrated partner relationship management (AI-PRM) in B2B sales channels : exploratory study
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
Industrial marketing management : the international …
109
(
2023
),
pp. 164-173
Persistent link: https://www.econbiz.de/10014282234
Saved in:
8
The effects of B2B sustainable brand positioning on relationship outcomes
Casidy, Riza
;
Lie, David Sugianto
- In:
Industrial marketing management : the international …
109
(
2023
),
pp. 245-256
Persistent link: https://www.econbiz.de/10014282237
Saved in:
9
Unethical use of information access and analytics in B2B service organisations : the dark side of behavioural loyalty
Behera, Rajat Kumar
;
Bala, Pradip Kumar
- In:
Industrial marketing management : the international …
109
(
2023
),
pp. 14-31
Persistent link: https://www.econbiz.de/10014282238
Saved in:
10
Strategic use of social media in marketing and financial performance : the B2B SME context
Cao, Guangming
;
Weerawardena, Jay
- In:
Industrial marketing management : the international …
111
(
2023
),
pp. 41-54
Persistent link: https://www.econbiz.de/10014368295
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