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Search: subject:"Kundenmanagement"
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Beziehungsmarketing
624
Relationship marketing
624
Consumer behaviour
338
Konsumentenverhalten
338
Customer satisfaction
136
Kundenzufriedenheit
136
Brand management
132
Markenführung
132
Dienstleistungsqualität
103
Service quality
103
Brand image
100
Markenimage
100
Social Web
91
Social web
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Customer integration
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Kundenintegration
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Lieferantenmanagement
79
Supplier relationship management
79
Brand
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Markenartikel
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Internet marketing
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Online-Marketing
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Customer value
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Kundenwert
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Marketing management
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Marketingmanagement
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Innovation
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Einzelhandel
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Retail trade
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Emotion
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Beschwerdemanagement
38
Complaint management
38
Confidence
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Vertrauen
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Online retailing
36
Online-Handel
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Social media
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B-to-B-Marketing
33
Business-to-business marketing
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624
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Ko, Eunju
8
Balaji, M. S.
7
Kim, Kyung Hoon
7
Roy, Sanjit
6
McLean, Graeme J.
5
Agnihotri, Raj
4
Akter, Shahriar
4
Babin, Barry J.
4
Chebat, Jean-Charles
4
Gupta, Suraksha
4
Noble, Stephanie M.
4
Sharma, Piyush
4
Veloutsou, Cleopatra
4
Wünderlich, Nancy V.
4
Aiello, Gaetano
3
Andreini, Daniela
3
Bartikowski, Boris
3
Black, Iain
3
Cavusgil, Erin
3
Chang, Woojung
3
Diamantopoulos, Adamantios
3
Filieri, Raffaele
3
Garrett, Tony C.
3
Gupta, Shivam
3
Gustafsson, Anders
3
Harrigan, Paul
3
Johnson, Lester W.
3
Kukar-Kinney, Monika
3
Leischnig, Alexander
3
Mattila, Anna S.
3
Mora Cortez, Roberto
3
Naudé, Peter
3
Oghazi, Pejvak
3
Osei-Frimpong, Kofi
3
Pedeliento, Giuseppe
3
Prentice, Catherine
3
Rapp, Adam
3
Roy, Rajat
3
Sharifah Faridah Syed Alwi
3
Sousa, Rui
3
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Journal of business research : JBR
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
395
SpringerLink / Bücher
312
International journal of hospitality management
280
The journal of services marketing
224
The journal of business & industrial marketing
192
The service industries journal
184
Journal of the Academy of Marketing Science
164
Journal of strategic marketing
161
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of service research : JSR
117
Journal of travel and tourism marketing
113
Journal of hospitality marketing & management
111
The journal of product & brand management
111
Gabler Edition Wissenschaft
110
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
Journal of service management
106
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
104
Journal of retailing
102
The journal of brand management : an international journal
101
Marketing intelligence & planning
97
Psychology & marketing
96
European journal of marketing : EJM
95
Services marketing quarterly
88
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
82
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
Service business
77
Springer eBook Collection / Business and Economics
77
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
Business horizons
69
International journal of retail & distribution management
68
European journal of operational research : EJOR
67
International Journal of Research in Business and Social Science : IJRBS
67
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ECONIS (ZBW)
624
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1
Public announcements of employee recognitions from customers and customer satisfaction : longitudinal effects in the healthcare context
Arthur, Jeffrey B.
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014229167
Saved in:
2
Compensating for interpersonal relationships with brand relationships : a two-dimensional view
Jang, Eunyoung
;
Arens, Zachary G.
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014229199
Saved in:
3
Digitalizing customer journeys in B2B markets
Lundin, Lisa
;
Kindström, Daniel
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014229582
Saved in:
4
Constructing consumer-masstige brand relationships in a volatile social reality
Moorlock, Emily
;
Dachs, Ofer Dekel
;
Stokes, Peter
; …
- In:
Journal of business research : JBR
155
(
2023
)
A
,
pp. 1-
Persistent link: https://www.econbiz.de/10013490615
Saved in:
5
Managing the content of LinkedIn posts : influence on B2B customer engagement and sales?
Mora Cortez, Roberto
;
Johnston, Wesley J.
;
Ghosh …
- In:
Journal of business research : JBR
155
(
2023
)
A
,
pp. 1-
Persistent link: https://www.econbiz.de/10013490626
Saved in:
6
Marketing in the metaverse : conceptual understanding, framework, and research agenda
Barrera, Kevin Giang
;
Shah, Denish
- In:
Journal of business research : JBR
155
(
2023
)
A
,
pp. 1-
Persistent link: https://www.econbiz.de/10013490776
Saved in:
7
The Drucker intangibles measurement system : an academic perspective
Crosby, Lawrence A.
;
Ghanbarpour, Tohid
- In:
Journal of business research : JBR
155
(
2023
)
B
,
pp. 1-12
Persistent link: https://www.econbiz.de/10013492788
Saved in:
8
Mitigating immediate and lagged effects of customer mistreatment on service failure and sabotage : critical roles of service recovery behaviors
Wang, I-An
;
Chen, Pei-Chi
;
Chi, Nai-Wen
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10013468630
Saved in:
9
Customer engagement and sharing behaviors : toward a contingent curvilinear perspective
Taylor, Alex
;
Carlson, Jamie
;
Liao, Yi-Chuan
;
Rahman, …
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013468633
Saved in:
10
Measuring brand hate in a cross-cultural context : Emic and Etic scale development and validation
Akrout, Houcine
;
Mrad, Mona
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-19
Persistent link: https://www.econbiz.de/10013468640
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