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Search: subject:"Linguistic style matching"
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Linguistic style matching
3
Internet marketing
2
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2
Online-Marketing
2
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Viral marketing
2
Virales Marketing
2
B-to-B-Marketing
1
B2B
1
Beziehungsmarketing
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Brand engagement
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Brand image
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Brand management
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Business-to-business marketing
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Conference calls
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Content matching
1
Corporate Social Responsibility
1
Corporate social responsibility
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Customer integration
1
Earnings announcement
1
Emotion
1
Engagement
1
Financial analysis
1
Finanzanalyse
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Gastronomie
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Gewinnprognose
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Kundenintegration
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Market microstructure
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Online retailing
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Online-Handel
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Plutchik’s emotion wheel
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Price formation
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Relationship marketing
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Restaurant
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Restaurant industry
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Review helpfulness
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Caigny, Arno de
1
Coussement, Kristof
1
Hoornaert, Steven
1
Kim, Eojina
1
Meire, Matthijs
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Qiao, Shuchen
1
Rennekamp, Kristina M.
1
Sethuraman, Mani
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Steenhoven, Blake A.
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Tang, Liang
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Wang, Xi
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Yang, Yang
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Zhang, Xiaowei
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Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of hospitality management
1
Journal of accounting & economics
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
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ECONIS (ZBW)
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Responsive and responsible : customizing management responses to online traveler reviews
Zhang, Xiaowei
;
Yang, Yang
;
Qiao, Shuchen
;
Zhang, Ziqiong
- In:
Journal of travel research : a quarterly publication of …
61
(
2022
)
1
,
pp. 120-135
Persistent link: https://www.econbiz.de/10012794789
Saved in:
2
Engagement in earnings conference calls
Rennekamp, Kristina M.
;
Sethuraman, Mani
;
Steenhoven, …
- In:
Journal of accounting & economics
74
(
2022
)
1
,
pp. 1-18
Persistent link: https://www.econbiz.de/10013448606
Saved in:
3
Does it pay off to communicate like your online community? : evaluating the effect of content and linguistic style similarity on B2B brand engagement
Meire, Matthijs
;
Coussement, Kristof
;
Caigny, Arno de
; …
- In:
Industrial marketing management : the international …
106
(
2022
),
pp. 292-307
Persistent link: https://www.econbiz.de/10014226517
Saved in:
4
More than words : do emotional content and
linguistic
style
matching
matter on restaurant review helpfulness?
Wang, Xi
;
Tang, Liang
;
Kim, Eojina
- In:
International journal of hospitality management
77
(
2019
),
pp. 438-447
Persistent link: https://www.econbiz.de/10011988679
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