dominant logic, practice theory and institutional work. From the customer view, this study proposes an integrated model in …

this gap by integrating Service-Dominant Logic (S-D Logic) and institutional work to propose a comprehensive framework for …

This research article examines the implementation of service-dominant logic in technology-based business incubators …-based business incubators, goods-dominant logic, and service-dominant logic. Additionally, it analyzes the business process structure …-dominant logic principles while evaluating and improving services in technology-based business incubators. Furthermore, it emphasizes …

value cocreation among SMEs. Grounded in Service-Dominant Logic, this research explores how interfirm collaboration and real …