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Search: subject:"Manufacturer-retailer supply chain"
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Lieferkette
3
Supply chain
3
Advertising
2
Einzelhandel
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Game theory
2
Manufacturer-retailer supply chain
2
Retail trade
2
Spieltheorie
2
Werbung
2
Capital income
1
Co-operative advertising
1
Consumer behaviour
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Consumer returns
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Cooperative
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Cooperative advertising
1
Digital platform
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Digitale Plattform
1
Duopol
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Duopoly
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E-commerce
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E-commerce platform
1
Electronic Commerce
1
Genossenschaft
1
Kapitaleinkommen
1
Konsumentenverhalten
1
Lieferantenmanagement
1
Manufacturer–retailer supply chain
1
Marketing cooperation
1
Marketingkooperation
1
Platform-selling contracts
1
Preismanagement
1
Pricing
1
Pricing strategy
1
Retail competition
1
Secondary market
1
Supplier relationship management
1
Supply chain management
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Aust, Gerhard
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Borenich, Andrea
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Buscher, Udo
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Deng, Nianqi
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Dickbauer, Yanick
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Fan, Xiaojun
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Central European journal of operations research : CEJOR ; official journal of the Austrian, Croatian, Czech, Hungarian, Slovakian and Slovenian OR Societies
1
European journal of operational research : EJOR
1
INFOR : information systems and operational research
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ECONIS (ZBW)
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The impact of platform fee scheme on manufacturer-e-tailer co-operative advertising : a game-theoretic analytical study
Wang, Junbin
;
Fan, Xiaojun
;
Deng, Nianqi
- In:
INFOR : information systems and operational research
59
(
2021
)
1
,
pp. 1-25
Persistent link: https://www.econbiz.de/10012425462
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2
Should a manufacturer sell refurbished returns on the secondary market to incentivize retailers to reduce consumer returns?
Borenich, Andrea
;
Dickbauer, Yanick
;
Reimann, Marc
; …
- In:
European journal of operational research : EJOR
282
(
2020
)
2
,
pp. 569-579
Persistent link: https://www.econbiz.de/10012157857
Saved in:
3
Game theoretic analysis of pricing and vertical cooperative advertising of a retailer-duopoly with a common manufacturer
Aust, Gerhard
;
Buscher, Udo
- In:
Central European journal of operations research : CEJOR …
24
(
2016
)
1
,
pp. 127-147
Persistent link: https://www.econbiz.de/10011665769
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