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  • Search: subject:"Mixed method"
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Year of publication
Subject
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Consumer behaviour 66 Konsumentenverhalten 66 mixed method 52 Mixed method 45 Mixed-method 45 mixed-method 23 Beziehungsmarketing 21 Relationship marketing 21 Customer satisfaction 18 Kundenzufriedenheit 18 Innovation 17 Scientific method 17 Wissenschaftliche Methode 17 Mixed-method approach 16 Tourismus 15 Tourism 14 mixed-method approach 14 Dienstleistungsqualität 13 Mixed-method research 13 SME 13 Service quality 13 Bibliometrics 12 Bibliometrie 12 Holiday behaviour 12 Innovation management 12 Innovationsmanagement 12 Lieferkette 12 Social Web 12 Social web 12 Supply chain 12 Urlaubsverhalten 12 mixed method approach 12 Brand management 11 KMU 11 Lieferantenmanagement 11 Markenführung 11 Supplier relationship management 11 Brand image 10 Markenimage 10 Mixed method approach 10
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Online availability
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Undetermined 207 Free 79 CC license 12
Type of publication
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Article 291 Book / Working Paper 24
Type of publication (narrower categories)
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Article in journal 226 Aufsatz in Zeitschrift 226 research-article 24 Aufsatz im Buch 11 Book section 11 Article 10 Graue Literatur 9 Non-commercial literature 9 Working Paper 8 Arbeitspapier 6 Hochschulschrift 5 Conference paper 2 Konferenzbeitrag 2 Aufsatzsammlung 1 Book Part 1 Conference Paper 1 Lehrbuch 1 Thesis 1 case-report 1
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Language
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English 287 Undetermined 17 German 11
Author
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Behl, Abhishek 4 Bregoli, Ilenia 4 Mazzoli, Valentina 4 Shankar, Amit 4 Barzoki, Ali Shaemi 3 Bernardi, Laura 3 Breen, Liz 3 Del Chiappa, Giacomo 3 Donvito, Raffaele 3 Hou, Jiachen 3 Jeevan, Jagan 3 Larenza, Ornella 3 Pereira, Vijay 3 Roso, Violeta 3 Sowter, Julie 3 Struffolino, Emanuela 3 Yaroson, Emilia Vann 3 Acuti, Diletta 2 Aggarwal, Arun 2 Amoozad Mahdiraji, Hannan 2 Antony, Jiju 2 Atolagbe, Tolulope Morenike 2 Bagherian, Anthony 2 Batenburg, Ronald 2 Blut, Markus 2 Bouwman, Harry 2 Buran, İrem 2 Bystedt, Johan 2 Chen, Yu 2 Chiarini, Andrea 2 Choi, Youngjoon 2 Chua, Bee-Lia 2 Coulangeon, Philippe 2 Cui, Lin 2 Duchêne-Lacroix, Cédric 2 Filieri, Raffaele 2 Florian, Johannsen 2 Fotiadis, Anestis K. 2 Fougère, Denis 2 Freinberger, Patrick 2
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Institution
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Technische Universität Braunschweig 2 Charles H. Dyson School of Applied Economics and Management, Cornell University 1 International European Forum on Innovation and System Dynamics in Food Networks 1 International Food Policy Research Institute (IFPRI) 1 Springer Fachmedien Wiesbaden 1 Verlag Dr. Kovač 1 Vlerick Business School 1 eSocialSciences 1
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Published in...
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Journal of business research : JBR 13 Journal of retailing and consumer services 8 Industrial marketing management : the international journal for industrial and high-tech firms 6 Journal of travel and tourism marketing 6 International journal of hospitality management 5 Tourism management : research, policies, practice 5 European Journal of Training and Development 3 Journal of strategic marketing 3 Business & information systems engineering 2 Business research : an illustrative guide to practical methodological applications in selected case studies 2 Corporate social responsibility and environmental management 2 Discussion paper series / IZA 2 Health care management review : the journal for health care management research 2 IZA Discussion Papers 2 Information Systems and e-Business Management 2 Information systems and e-business management : ISeB 2 Interaktives Marketing 2 International Journal of Information Technology Project Management (IJITPM) 2 International Journal of Operations & Production Management 2 International journal of accounting, auditing and performance evaluation : IJAAPE 2 International journal of business excellence 2 International journal of economics and financial issues : IJEFI 2 International journal of operations & production management 2 Italian journal of marketing : ITJM 2 Journal of business logistics : JBL 2 Journal of change management : a major new, international quarterly 2 Journal of international consumer marketing 2 Journal of marketing management : MM 2 Journal of organizational computing and electronic commerce 2 Journal of purchasing and supply management 2 Journal of vocational behavior 2 Quality & Quantity: International Journal of Methodology 2 Technological forecasting & social change : an international journal 2 2014 International European Forum, February 17-21, 2014, Innsbruck-Igls, Austria 1 30th European Conference of the International Telecommunications Society (ITS): "Towards a Connected and Automated Society", Helsinki, Finland, 16th-19th June, 2019 1 Agricultural Economics Research Review 1 Applied economic perspectives and policy 1 Asia Pacific journal of marketing and logistics 1 Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC) 1 Bangladesh journal of political economy 1
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Source
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ECONIS (ZBW) 252 Other ZBW resources 30 RePEc 17 EconStor 14 BASE 2
Showing 91 - 100 of 315
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Serving two masters : how dual price signals can undermine demand flexibility
Stikvoort, Britt; El Gohary, Fouad; Nilsson, Anders; … - In: Energy policy : the international journal of the … 185 (2024), pp. 1-11
Persistent link: https://www.econbiz.de/10015107871
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The relationship between feminist collective action and social media engagement
Buran, İrem; Sabah, Şenay; Koçak, Akin - In: Journal of Social Marketing 14 (2024) 3/4, pp. 301-327
Purpose This study aims to investigate the impact of online collective feminist actions on social media participation and the perceived value of social media as part of the social identity model of collective action (SIMCA). Design/methodology/approach A mixed methodology is used. Within the...
Persistent link: https://www.econbiz.de/10015352749
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Acceptability, feasibility, and preliminary evaluation of an animated VR game for reducing mental health stigma in health-care students and trainees: a mixed-method study
Szekely, Raul; Mason, Oliver; Frohlich, David M.; … - In: Mental Health and Digital Technologies 1 (2024) 2, pp. 173-192
Purpose This study aims to pilot-test the acceptability, feasibility, preliminary efficacy and user experience of an animated virtual reality (VR) game (“Goliath: Playing with Reality”) aimed at reducing stigma related to psychosis and schizophrenia among health-care students and trainees....
Persistent link: https://www.econbiz.de/10015353991
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Factors affecting implementation of digital lean in healthcare in the post-COVID world – mixed-method approach
Mishra, Vinaytosh; Sharma, Mohita G. - In: The TQM Journal 36 (2024) 6, pp. 1651-1664
healthcare. Design/methodology/approach This study uses a mixed-method approach to achieve three research objectives. Whilst it …
Persistent link: https://www.econbiz.de/10015356714
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Attributes of pet-friendly hotels : what matters to consumers?
Zhang, Lu; McGinley, Sean; Mao, Zhenxing; Liu, Xin - 2024
Persistent link: https://www.econbiz.de/10015339616
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Factors affecting consumer purchases of natural foods : prioritizing health consciousness and environmental sustainability
Pahari, Subhajit; Chakraborty, Debarun; Polisetty, Aruna; … - 2024
Persistent link: https://www.econbiz.de/10015339937
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Success factors of long-term CIOs
Hillebrand, Patrick; Westner, Markus - In: Information Systems and e-Business Management 20 (2021) 1, pp. 79-122
Although the average tenure of CIOs has increased over the last years, the majority of CIOs have been in their positions for only three years or less. Nevertheless, some CIOs have been successful in their position for a long time. In this study, we use tenure as a proxy for success as a CIO. The...
Persistent link: https://www.econbiz.de/10014497561
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UR: SMART–A tool for analyzing social media content
Schwaiger, Josef; Hammerl, Timo; Florian, Johannsen; … - In: Information Systems and e-Business Management 19 (2021) 4, pp. 1275-1320
The digital transformation, with its ongoing trend towards electronic business, confronts companies with increasingly growing amounts of data which have to be processed, stored and analyzed. Instant access to the “right” information at the time it is needed is crucial and thus, the use of...
Persistent link: https://www.econbiz.de/10014497582
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The impact of COVID-19 on Italian accommodation: A supply-perspective
Del Chiappa, Giacomo; Bregoli, Ilenia; Fotiadis, Anestis K. - In: Journal of Tourism, Heritage & Services Marketing 7 (2021) 1, pp. 13-22
enterprises (SMEs) in the hospitality sector. Methods: A mixed method approach, based on a convergent parallel design data …
Persistent link: https://www.econbiz.de/10012429948
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Bringing Underprivileged Middle-School Students to the Opera: Cultural Mobility or Cultural Compliance?
Coulangeon, Philippe; Fougère, Denis - 2021
This article assesses the impact of a two-year long project-based learning program conducted by the National Opera of Paris in a large number of junior high-schools located in underprivileged areas, aiming at preventing school dropout and tackling educational inequalities by providing...
Persistent link: https://www.econbiz.de/10012882486
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