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Search: subject:"Mixed method"
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Consumer behaviour
66
Konsumentenverhalten
66
mixed method
52
Mixed method
45
Mixed-method
45
mixed-method
23
Beziehungsmarketing
21
Relationship marketing
21
Customer satisfaction
18
Kundenzufriedenheit
18
Innovation
17
Scientific method
17
Wissenschaftliche Methode
17
Mixed-method approach
16
Tourismus
15
Tourism
14
mixed-method approach
14
Dienstleistungsqualität
13
Mixed-method research
13
SME
13
Service quality
13
Bibliometrics
12
Bibliometrie
12
Holiday behaviour
12
Innovation management
12
Innovationsmanagement
12
Lieferkette
12
Social Web
12
Social web
12
Supply chain
12
Urlaubsverhalten
12
mixed method approach
12
Brand management
11
KMU
11
Lieferantenmanagement
11
Markenführung
11
Supplier relationship management
11
Brand image
10
Markenimage
10
Mixed method approach
10
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Undetermined
207
Free
79
CC license
12
Type of publication
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Article
291
Book / Working Paper
24
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Article in journal
226
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226
research-article
24
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11
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11
Article
10
Graue Literatur
9
Non-commercial literature
9
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8
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6
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English
287
Undetermined
17
German
11
Author
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Behl, Abhishek
4
Bregoli, Ilenia
4
Mazzoli, Valentina
4
Shankar, Amit
4
Barzoki, Ali Shaemi
3
Bernardi, Laura
3
Breen, Liz
3
Del Chiappa, Giacomo
3
Donvito, Raffaele
3
Hou, Jiachen
3
Jeevan, Jagan
3
Larenza, Ornella
3
Pereira, Vijay
3
Roso, Violeta
3
Sowter, Julie
3
Struffolino, Emanuela
3
Yaroson, Emilia Vann
3
Acuti, Diletta
2
Aggarwal, Arun
2
Amoozad Mahdiraji, Hannan
2
Antony, Jiju
2
Atolagbe, Tolulope Morenike
2
Bagherian, Anthony
2
Batenburg, Ronald
2
Blut, Markus
2
Bouwman, Harry
2
Buran, İrem
2
Bystedt, Johan
2
Chen, Yu
2
Chiarini, Andrea
2
Choi, Youngjoon
2
Chua, Bee-Lia
2
Coulangeon, Philippe
2
Cui, Lin
2
Duchêne-Lacroix, Cédric
2
Filieri, Raffaele
2
Florian, Johannsen
2
Fotiadis, Anestis K.
2
Fougère, Denis
2
Freinberger, Patrick
2
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Technische Universität Braunschweig
2
Charles H. Dyson School of Applied Economics and Management, Cornell University
1
International European Forum on Innovation and System Dynamics in Food Networks
1
International Food Policy Research Institute (IFPRI)
1
Springer Fachmedien Wiesbaden
1
Verlag Dr. Kovač
1
Vlerick Business School
1
eSocialSciences
1
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Journal of business research : JBR
13
Journal of retailing and consumer services
8
Industrial marketing management : the international journal for industrial and high-tech firms
6
Journal of travel and tourism marketing
6
International journal of hospitality management
5
Tourism management : research, policies, practice
5
European Journal of Training and Development
3
Journal of strategic marketing
3
Business & information systems engineering
2
Business research : an illustrative guide to practical methodological applications in selected case studies
2
Corporate social responsibility and environmental management
2
Discussion paper series / IZA
2
Health care management review : the journal for health care management research
2
IZA Discussion Papers
2
Information Systems and e-Business Management
2
Information systems and e-business management : ISeB
2
Interaktives Marketing
2
International Journal of Information Technology Project Management (IJITPM)
2
International Journal of Operations & Production Management
2
International journal of accounting, auditing and performance evaluation : IJAAPE
2
International journal of business excellence
2
International journal of economics and financial issues : IJEFI
2
International journal of operations & production management
2
Italian journal of marketing : ITJM
2
Journal of business logistics : JBL
2
Journal of change management : a major new, international quarterly
2
Journal of international consumer marketing
2
Journal of marketing management : MM
2
Journal of organizational computing and electronic commerce
2
Journal of purchasing and supply management
2
Journal of vocational behavior
2
Quality & Quantity: International Journal of Methodology
2
Technological forecasting & social change : an international journal
2
2014 International European Forum, February 17-21, 2014, Innsbruck-Igls, Austria
1
30th European Conference of the International Telecommunications Society (ITS): "Towards a Connected and Automated Society", Helsinki, Finland, 16th-19th June, 2019
1
Agricultural Economics Research Review
1
Applied economic perspectives and policy
1
Asia Pacific journal of marketing and logistics
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
Bangladesh journal of political economy
1
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Source
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ECONIS (ZBW)
252
Other ZBW resources
30
RePEc
17
EconStor
14
BASE
2
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71
A mixed study on the "wow" of impulse purchase on Instagram : insights from Gen-Z in a collectivistic environment
Muhammad, Abubakar Sadiq
;
Adeshola, Ibrahim
;
Isiaku, Labaran
- In:
Young consumers : insight and ideas for responsible …
25
(
2024
)
1
,
pp. 128-148
Persistent link: https://www.econbiz.de/10014511531
Saved in:
72
What will make Generation Y and Generation Z to continue to use online food delivery services : a uses and gratifications theory perspective
Trieu Nguyen
;
Dung Minh Nguyen
- In:
Journal of hospitality marketing & management
33
(
2024
)
4
,
pp. 415-442
Persistent link: https://www.econbiz.de/10014511812
Saved in:
73
Exploring the stimulating role of augmented reality features in e-commerce : a three-staged hybrid approach
Xu, Xiao-Yu
;
Jia, Qing-Dan
;
Tayyab, Syed Muhammad Usman
- In:
Journal of retailing and consumer services
77
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014462370
Saved in:
74
Islamic teachings and environmental corporate social responsibility in Bangladesh : a mixed-methods research approach
Sumi, Ayesha Akter
;
Ahmed, Saif
;
Syed Shah Alam
- In:
Journal of Islamic marketing
15
(
2024
)
4
,
pp. 1155-1182
Persistent link: https://www.econbiz.de/10014520810
Saved in:
75
Hybrid business offerings in small internationalisers : a
mixed-method
analysis of internal capabilities through hesitant fuzzy information
Amoozad Mahdiraji, Hannan
;
Kamardi, AliAsghar Abbasi
; …
- In:
International marketing review
41
(
2024
)
2
,
pp. 411-439
Persistent link: https://www.econbiz.de/10014524839
Saved in:
76
Understanding food safety and consumer perception : a
mixed-method
approach
Francioni, Barbara
;
Savelli, Elisabetta
;
Curina, Ilaria
; …
- In:
Total quality management & business excellence
35
(
2024
)
3/4
,
pp. 372-387
Persistent link: https://www.econbiz.de/10014513361
Saved in:
77
Environmental, social, and governance (ESG) measurement in the tourism and hospitality industry : views from a developing country
Lin, Michael S.
;
Zhang, Huiying
;
Luo, Yi
;
Li, Yunpeng
- In:
Journal of travel and tourism marketing
41
(
2024
)
1
,
pp. 154-168
Persistent link: https://www.econbiz.de/10014513623
Saved in:
78
Beyond carbon footprints : the "Greta Thunberg Effect" and tourist hotel preferences
Srivastava, Praveen Ranjan
;
Mishra, Niraj
;
Singh, Nripendra
- In:
Journal of travel and tourism marketing
41
(
2024
)
4
,
pp. 578-595
Persistent link: https://www.econbiz.de/10014513670
Saved in:
79
"Reinventing spiritual leadership from an Indonesian perspective"
Azzuhri, Misbahuddin
;
Huang, Min-Ping
;
Irawanto, Dodi W.
- In:
International journal of cross cultural management
24
(
2024
)
2
,
pp. 289-308
Persistent link: https://www.econbiz.de/10014583486
Saved in:
80
Visit intention via mobile app usage in pandemic alleviation : influences of regulatory focus and risk
Yi, Xiao
;
Kim, Hwang
;
Luo, Xiaoyan
;
Wan, Lisa C.
- In:
Journal of hospitality & tourism research : JHTR ; the …
48
(
2024
)
5
,
pp. 895-908
Persistent link: https://www.econbiz.de/10014633780
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