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Beyond halal : exploring Muslim and non-Muslim tourists' halal food experiences

Xiong, Jia; Kei Wei Chia - In: Journal of Islamic marketing 15 (2024) 4, pp. 1136-1154

Persistent link: https://www.econbiz.de/10014520809

Antecedents and outcomes of memorable halal food experiences of non-Muslim tourists

Sthapit, Erose; Björk, Peter; Piramanayagam, Senthilkumaran - In: Journal of Islamic marketing 14 (2023) 4, pp. 913-936

Persistent link: https://www.econbiz.de/10014313506

Does the perception of halal tourism destination matter for non-Muslim tourists’ WOM? The moderating role of religious faith

Rahman, Muhammad Khalilur; Rana, Md Sohel; Ismail, Mohd … - In: International Journal of Tourism Cities 8 (2021) 2, pp. 478-496

estimating non-Muslim tourists’ perception and its significant influence of WOM towards tourism destinations. The results of this … tourism practices by estimating non-Muslim tourists’ perception and the influence of WOM towards tourism destinations. The …. Originality/value This study examined the potential impact of non-Muslim tourists’ perception of halal tourism destinations and …

Persistent link: https://www.econbiz.de/10014814037