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  • Search: subject:"O2O commerce"
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Subject
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O2O commerce 12 Consumer behaviour 8 Konsumentenverhalten 8 Online retailing 7 Online-Handel 7 E-commerce 6 Electronic Commerce 6 Social Web 4 Social web 4 Beziehungsmarketing 3 China 3 Relationship marketing 3 Confidence 2 Internet marketing 2 Market segmentation 2 Marktsegmentierung 2 Online-Marketing 2 Taiwan 2 Theorie 2 Theory 2 Vertrauen 2 e-commerce 2 Advertising effects 1 Banner advert 1 Benefit-based segmentation 1 Cognition 1 Comparison 1 Competition 1 Consumer traits 1 Consumption relevant cognitive structure 1 Cooperation 1 Customer Satisfaction 1 Customer satisfaction 1 Demand 1 Dienstleistungsqualität 1 Digital platform 1 Digitale Plattform 1 Digitalisierung 1 Digitalization 1 Digitization 1
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Online availability
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Undetermined 11 CC license 1 Free 1
Type of publication
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Article 14
Type of publication (narrower categories)
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Article in journal 13 Aufsatz in Zeitschrift 13 research-article 1
Language
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English 14
Author
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Chang, Yu-Wei 2 Hsu, Ping-Yu 2 Lan, Yi-chen 2 Xiao, Lin 2 Bonn, Mark Andrew 1 Chen, Chun-Liang 1 Chen, Hsin-Na 1 Chen, Jiahe 1 Chen, Shi 1 Chen, Wei-Hung 1 Cho, Meehee 1 Chung, Jae-eun 1 D'Ambra, John 1 Ding, Yifan 1 Fu, Bin 1 Gong, Daqing 1 Guo, Zixiu 1 Gupta, Soniya 1 Jeyaraj, Anand 1 Kang, Jee-Won 1 Kang, Laisong 1 Kartikowati, Mayci 1 Kim, Bumsoo 1 Li, Jun 1 Lin, Yao-Chin 1 Liu, Shifeng 1 Liu, Wenlong 1 Lu, Xianghua 1 Magagna, Fabio 1 Moon, Hee-Cheol 1 Namkung, Young 1 Ng, Wai-Kit 1 Noori-daryan, Mahsa 1 Park, Min Jae 1 Permatasari, Anggraeni 1 Phang, Chee Wei 1 Rabbani, Masoud 1 Shiau, Wen-Lung 1 Shih, Ying-Shueh 1 Sutanto, Juliana 1
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Published in...
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Electronic commerce research 1 IEEE transactions on engineering management : EM 1 Industrial Management & Data Systems 1 International Journal of Innovation Studies 1 International journal of business and globalisation : IJBG 1 International journal of hospitality management 1 International journal of production research 1 Journal of Asia Pacific business 1 Journal of international trade & commerce 1 Journal of internet commerce 1 Journal of the Asia Pacific economy 1 Service business 1 Tourism management : research, policies, practice 1
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Source
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ECONIS (ZBW) 13 Other ZBW resources 1
Showing 1 - 10 of 14
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Achieving social innovation in the digital age : a case study of microbusiness
Chen, Wei-Hung; Chen, Shi; Lin, Yao-Chin; Chen, Chun-Liang - In: International Journal of Innovation Studies 9 (2025) 1, pp. 16-29
This study explores the feasibility of micro-enterprise cluster applications in online-to-offline service platforms to better understand the impact of social innovations and information and communications technology (ICT) capabilities in the digital age. We tried to discover the factors that...
Persistent link: https://www.econbiz.de/10015409026
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Food delivery application user segmentation in the mobile marketing world in China
Li, Jun; Bonn, Mark Andrew; Wang, Juan; Cho, Meehee - In: Journal of the Asia Pacific economy 28 (2023) 2, pp. 484-501
Persistent link: https://www.econbiz.de/10014295522
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A personalized point-of-interest recommendation system for O2O commerce
Kang, Laisong; Liu, Shifeng; Gong, Daqing; Tang, Mincong - 2021
Persistent link: https://www.econbiz.de/10012615092
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For free or paid? A comparison of doctors' intention to offer consulting services in eHealth
Chen, Jiahe; Hsu, Ping-Yu; Chang, Yu-Wei; Shiau, Wen-Lung; … - In: Industrial Management & Data Systems 122 (2022) 8, pp. 1816-1852
Purpose Considering both online and offline service scenarios, this study aims to explore the factors affecting doctors' intention to offer consulting services in eHealth and compare the factors between the free- and paid-service doctors. The theory of reasoned action and social exchange theory...
Persistent link: https://www.econbiz.de/10014825769
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Online-to-Offline (O2O) commerce in emerging markets : analysis of the retail sector
Gupta, Soniya; Jeyaraj, Anand - In: Journal of Asia Pacific business 22 (2021) 4, pp. 260-278
Persistent link: https://www.econbiz.de/10012695023
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Advance booking pricing in O2O commerce with demand leakage using game theory for tourism supply chains
Noori-daryan, Mahsa; Taleizadeh, Ata Allah; Rabbani, Masoud - In: International journal of production research 58 (2020) 22, pp. 6739-6774
Persistent link: https://www.econbiz.de/10012315527
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Cooperation and competition between online travel agencies and hotels
Chang, Yu-Wei; Hsu, Ping-Yu; Lan, Yi-chen - In: Tourism management : research, policies, practice 71 (2019), pp. 187-196
Persistent link: https://www.econbiz.de/10011987899
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An examination of the effect of consumer personal traits on show rooming behavior : the effect of product type
Kim, Bumsoo; Park, Min Jae - In: Journal of internet commerce 18 (2019) 1, pp. 24-44
Persistent link: https://www.econbiz.de/10012179555
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The information quality and source credibility matter in customers’ evaluation toward food O2O commerce
Kang, Jee-Won; Namkung, Young - In: International journal of hospitality management 78 (2019), pp. 189-198
Persistent link: https://www.econbiz.de/10012012745
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Benefit-based O2O commerce segmentation : a means-end chain approach
Xiao, Lin; Guo, Zixiu; D'Ambra, John - In: Electronic commerce research 19 (2019) 2, pp. 409-449
Persistent link: https://www.econbiz.de/10012099651
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