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~isPartOf:"International journal of pharmaceutical and healthcare marketing : IJPHM"
~subject:"Ärzte"
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Ärzte
Arzneimittel
79
Pharmaceuticals
79
Pharmaceutical industry
37
Pharmaindustrie
37
Consumer behaviour
21
Konsumentenverhalten
21
Advertising effects
19
Werbewirkung
19
Advertising
17
Werbung
17
Direct marketing
16
Direktmarketing
16
Arzneimittelmarkt
14
Pharmaceutical market
14
Physicians
14
USA
11
United States
11
Brand
9
Markenartikel
8
Gesundheitsversorgung
7
Health care
7
Pharmacology
7
Pharmakologie
7
Elderly people
6
Generic drugs
6
Generika
6
Ältere Menschen
6
Beziehungsmarketing
5
Brand management
5
Direct-to-consumer advertising
5
Gesundheitswesen
5
Health care system
5
Markenführung
5
Marketing management
5
Marketingmanagement
5
Pharmaceutical marketing
5
Relationship marketing
5
Bibliometrics
4
Bibliometrie
4
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Article
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14
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14
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English
14
Author
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Alkhateeb, Fadi M.
2
Ali Shah, Syed Zulfiqar
1
Araujo, Clecio Falcao
1
Baidoo, Patricia
1
Banerjee, Asok Kumar
1
Dalmoro, Marlon
1
Datta, Saroj Kumar
1
Delbaere, Majorie
1
Doucette, William R.
1
Gill, Danielle
1
Goh Yen Nee
1
Howell, Amanda
1
Jaleel, Mohammad
1
Johnson, Devon
1
Juppo, Anne
1
Katajavouri, Nina
1
Ladeira, Wagner Junior
1
Laeequddin, Mohammed
1
Lewis, Phillip A.
1
Maehler, Alisson Eduardo
1
Mahmoud, Mahmoud Abdulai
1
Matikainen, Minna
1
Mikulskis Cavana, Marija
1
Mohsen Ali Murshid
1
Olkkonen, Leena
1
Parvinen, Petri
1
Patel-Dovlatabadi, Payal
1
Pontes, Manuel C. F.
1
Pontes, Nancy M. H.
1
Rice, Jennifer L.
1
Riley, Breagin K.
1
Sanyal, Shamindra Nath
1
Sato, Shintaro
1
Siddiqi, Arslan Ahmad
1
Tashiro, Sanae
1
Waheed, Kareem Abdul
1
Wei, Mei-Ling
1
Zurina Mohaidin
1
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International journal of pharmaceutical and healthcare marketing : IJPHM
NBER working paper series
21
NBER Working Paper
18
Working paper / National Bureau of Economic Research, Inc.
17
Journal of medical marketing : device, diagnostic and pharmaceutical marketing
12
Health economics
11
Journal of health economics
10
Health marketing quarterly
6
International journal of health economics and management
5
Management science : journal of the Institute for Operations Research and the Management Sciences
5
The European journal of health economics : HEPAC ; health economics in prevention and care
5
Health care management science
4
International journal of pharmaceutical and healthcare marketing
4
MSI reports : working paper series
4
Working papers / TSE : WP
4
CESifo working papers
3
Discussion paper series / IZA
3
International journal of health care finance and economics
3
Journal of economics & management strategy : JEMS
3
Journal of public economics
3
R / Rand Corporation
3
Working paper
3
Allokation im marktwirtschaftlichen System
2
Applied economics letters
2
Discussion paper
2
Diskussionsschriften / Universität Bern, Departement Volkswirtschaftlehre
2
Economic inquiry : journal of the Western Economic Association International
2
Health care management review : HCM review
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of development economics
2
Journal of economic behavior & organization : JEBO
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
The B.E. journal of economic analysis & policy
2
Working paper / Christian Doppler Laboratory Aging, Health, and the Labor Market
2
Working paper / Department of Economics, Johannes-Kepler-Universität of Linz
2
Working papers in economics and statistics
2
Administrative science quarterly : ASQ
1
Advances in economic analysis & policy
1
American economic journal : a journal of the American Economic Association
1
Applied economics
1
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ECONIS (ZBW)
14
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1
Physicians' attitude towards direct to consumer advertising of pharmaceutical drugs
Siddiqi, Arslan Ahmad
;
Ali Shah, Syed Zulfiqar
- In:
International journal of pharmaceutical and healthcare …
11
(
2017
)
1
,
pp. 37-48
Persistent link: https://www.econbiz.de/10011705008
Saved in:
2
The adverse effect of doctors' skepticism toward prescription drugs
Johnson, Devon
;
Riley, Breagin K.
;
Sato, Shintaro
- In:
International journal of pharmaceutical and healthcare …
11
(
2017
)
3
,
pp. 222-234
Persistent link: https://www.econbiz.de/10011799078
Saved in:
3
Physicians' relationship with the pharmaceutical industry and its reflection in introduction of a new drug
Matikainen, Minna
;
Olkkonen, Leena
;
Katajavouri, Nina
; …
- In:
International journal of pharmaceutical and healthcare …
11
(
2017
)
3
,
pp. 309-326
Persistent link: https://www.econbiz.de/10011799091
Saved in:
4
Factors influencing prescribing decisions among physicians : empirical study on generic drugs
Sanyal, Shamindra Nath
;
Datta, Saroj Kumar
;
Banerjee, …
- In:
International journal of pharmaceutical and healthcare …
11
(
2017
)
4
,
pp. 330-360
Persistent link: https://www.econbiz.de/10011812856
Saved in:
5
Consumer trust and physician prescription of branded medicines : an exploratory study
Mahmoud, Mahmoud Abdulai
- In:
International journal of pharmaceutical and healthcare …
10
(
2016
)
3
,
pp. 285-301
Persistent link: https://www.econbiz.de/10011620452
Saved in:
6
The influence patient's characteristics "requests and expectations" on physician prescribing behavior : a review
Mohsen Ali Murshid
;
Zurina Mohaidin
;
Goh Yen Nee
- In:
International journal of pharmaceutical and healthcare …
10
(
2016
)
4
,
pp. 390-411
Persistent link: https://www.econbiz.de/10011643489
Saved in:
7
Do consumers perceive their doctors as influenced by pharmaceutical marketing communications? : a persuasion knowledge perspective
Wei, Mei-Ling
;
Delbaere, Majorie
- In:
International journal of pharmaceutical and healthcare …
9
(
2015
)
4
,
pp. 330-348
Persistent link: https://www.econbiz.de/10011479849
Saved in:
8
Factors associated with physicians' prescribing behavior for treatment of influenza in the USA
Patel-Dovlatabadi, Payal
- In:
International journal of pharmaceutical and healthcare …
8
(
2014
)
1
,
pp. 27-46
Persistent link: https://www.econbiz.de/10010365486
Saved in:
9
Is certification for pharmaceutical sales representatives necessary?
Alkhateeb, Fadi M.
;
Baidoo, Patricia
;
Mikulskis Cavana, …
- In:
International journal of pharmaceutical and healthcare …
5
(
2011
)
3
,
pp. 222-233
Persistent link: https://www.econbiz.de/10009355307
Saved in:
10
Prescription loyalty behavior of physicians : an empirical study in India
Waheed, Kareem Abdul
;
Jaleel, Mohammad
;
Laeequddin, Mohammed
- In:
International journal of pharmaceutical and healthcare …
5
(
2011
)
4
,
pp. 279-298
Persistent link: https://www.econbiz.de/10009412207
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