Search Results - subject:"Proactive market orientation"

Analyzing the impact of the innovation performance on high-tech enterprises : a case study of the Chinese semiconductor industry

Yin, Feng; Lee, Woonseek; Guo, Yaoyao - In: Journal of business economics and management 25 (2024) 2, pp. 356-376

), proactive market orientation (PMO), science and technology (S&T) employees input (STEI), S&T employees management (STEM), and … analysis indicated that government support (GS), proactive market orientation (PMO), S&T employees input (STEI), and S … adopting a proactive market orientation, companies can enhance communication with customers and can gain competitive advantage …

Persistent link: https://www.econbiz.de/10014540671

Analyzing the impact of the innovation performance on high-tech enterprises: A case study of the Chinese semiconductor industry

Yin, Feng; Lee, Woonseek; Guo, Yaoyao - In: Journal of Business Economics and Management (JBEM) 25 (2024) 2, pp. 356-376

Persistent link: https://www.econbiz.de/10015401547

The incompatibility of proactive market orientation and postponement strategy in product differentiation

Yuki, Sho; Kubo, Tomokazu - In: The journal of business & industrial marketing 38 (2023) 13, pp. 92-104

Persistent link: https://www.econbiz.de/10014472659

The effects of market orientation and market knowledge search on business model innovation : evidence for two distinct pathways

Ye, Jiangfeng; Shi, Shunqing; Feng, Yanan - 2024

Persistent link: https://www.econbiz.de/10015396903

How market orientation affects open innovation? : exploring the role of information and communication technology capability

Yin, Miaomiao; Li, Jiying - 2024

Persistent link: https://www.econbiz.de/10015396752

Business model innovation for IoT solutions: An exploratory study of strategic factors and expected outcomes

Foltean, Florin Sabin; Glovațchi, Bogdana - In: Amfiteatru Economic Journal 23 (2021) 57, pp. 392-411

that have successfully developed IoT solutions. Proactive market orientation, technology orientation, entrepreneurial …

Persistent link: https://www.econbiz.de/10014461896

Business model innovation for IoT solutions : an exploratory study of strategic factors and expected outcomes

Foltean, Florin Sabin; Glovațchi, Bogdana - In: Amfiteatru economic : an economic and business research … 23 (2021) 57, pp. 392-411

that have successfully developed IoT solutions. Proactive market orientation, technology orientation, entrepreneurial …

Persistent link: https://www.econbiz.de/10012821595

The complementary effect of quality management and proactive market orientation on radical product innovation under environmental uncertainty

El Manzani, Younès; Cegarra, Jean-Jack - In: International journal of technology management : IJTM 93 (2023) 1/2, pp. 1-35

Persistent link: https://www.econbiz.de/10014366910

How market orientation affects open innovation? Exploring the role of information and communication technology capability

Yin, Miaomiao; Li, Jiying - In: European Journal of Innovation Management 27 (2023) 6, pp. 1885-1911

orientation positively affects selling, and proactive market orientation positively affects sourcing. Responsive market … orientation has an inverted U-shaped relationship with sourcing, and proactive market orientation has a U-shaped relationship with …

Persistent link: https://www.econbiz.de/10015343298

The effects of market orientation and market knowledge search on business model innovation: evidence for two distinct pathways

Ye, Jiangfeng; Shi, Shunqing; Feng, Yanan - In: European Journal of Innovation Management 27 (2023) 8, pp. 2729-2752

Purpose This investigation seeks to elaborate on how proactive market orientation (MO) and responsive MO motivate firms …

Persistent link: https://www.econbiz.de/10015343309