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~subject:"Marktforschung"
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Search: subject:"Produktinformation"
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Marktforschung
Produktinformation
922
Product information
853
Konsumentenverhalten
513
Consumer behaviour
508
Online retailing
119
Online-Handel
119
Warenkennzeichnung
114
Product labelling
111
Informationsverhalten
99
Theorie
97
Viral marketing
97
Virales Marketing
97
Information behaviour
96
Theory
95
Lebensmittel
87
Internet marketing
86
Online-Marketing
86
Food
83
USA
82
United States
81
Produktqualität
76
Product quality
75
Eating habit
56
Ernährungsverhalten
56
Deutschland
54
Verbraucherschutz
51
Electronic Commerce
50
Werbewirkung
47
Advertising effects
46
E-commerce
45
Experiment
45
Germany
44
Consumer protection
43
Kaufentscheidung
43
Social Web
41
Social web
41
Ernährung
40
Nutrition
40
Advertising
39
Brand image
38
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1
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14
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4
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13
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13
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3
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3
Collection of articles of several authors
2
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2
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2
Thesis
2
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1
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English
17
German
2
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Benbasat, Izak
1
Cullen, Carman W.
1
Damangir, Sina
1
Deppe, Michael
1
Du, Rex Yuxing
1
Ghosh Chowdhury, Tilottama
1
Grant, Susan Jung
1
Houston, Michael J.
1
Hoyer, Wayne D.
1
Hu, Ye
1
Kaciak, Eugene
1
Kenning, Peter
1
Kenny, Maureen
1
Khare, Adwait
1
Kugel, Harald
1
Labrecque, Lauren
1
Marshall, David William
1
Miller, Elizabeth G.
1
Nagpal, Anish
1
Netzer, Oded
1
Ng, Sharon
1
Pandit, Ameet
1
Perry, Vanessa G.
1
Plassmann, Hilke
1
Reischach, Felix von
1
Rose, Susan
1
Samouel, Phillip
1
Schröder, Susanne
1
Schwindt, Wolfram
1
Seiders, Kathleen
1
Simonsohn, Uri
1
Srinivasan, V.
1
Stokburger-Sauer, Nicola
1
Tan, Chuan-hoo
1
Teifel, Dobrina Gueorguieva
1
Teo, Hock-hai
1
Tien, Matthias
1
Tybout, Alice M.
1
Walsh, Mary E.
1
Zielińska, Anetta
1
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Journal of marketing research : JMR
4
Journal of consumer behaviour : an international research review
2
Schwerpunkt: Neuroökonomie, Neuromarketing und Neuromarktforschung : mit weiteren Beiträgen über Messen und Befragen, Treiberanalysen, ökonometrisches Modeling und Verkehrsmittelwerbung
2
Czech journal of social sciences, business and economics : an international multidisciplinary refereed journal of social sciences, business and economics
1
Information systems research : ISR
1
Journal of consumer affairs : official publication of the American Council on Consumer Interests
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of marketing management : MM
1
Journal of targeting, measurement and analysis for marketing
1
Marketing letters : a journal of research in marketing
1
Vielfalt und Einheit in der Marketingwissenschaft : ein Spannungsverhältnis ; Hans H. Bauer zum 60. Geburtstag
1
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1
Information as a market product and information markets
Zielińska, Anetta
- In:
Czech journal of social sciences, business and …
5
(
2016
)
4
,
pp. 31-38
Persistent link: https://www.econbiz.de/10011639083
Saved in:
2
Decomposing the impact of advertising : augmenting sales with online search data
Hu, Ye
;
Du, Rex Yuxing
;
Damangir, Sina
- In:
Journal of marketing research : JMR
51
(
2014
)
3
,
pp. 300-319
Persistent link: https://www.econbiz.de/10010380958
Saved in:
3
The impact of the amount of available information on decision delay : the role of common features
Nagpal, Anish
;
Khare, Adwait
;
Ghosh Chowdhury, Tilottama
; …
- In:
Marketing letters : a journal of research in marketing
22
(
2011
)
4
,
pp. 405-421
Persistent link: https://www.econbiz.de/10010217765
Saved in:
4
Adaptive self-explication of multiattribute preferences
Netzer, Oded
;
Srinivasan, V.
- In:
Journal of marketing research : JMR
48
(
2011
)
1
,
pp. 140-156
Persistent link: https://www.econbiz.de/10008858633
Saved in:
5
Lessons from an “Oops” at consumer reports : consumers follow experts and ignore invalid information
Simonsohn, Uri
- In:
Journal of marketing research : JMR
48
(
2011
)
1
,
pp. 1-12
Persistent link: https://www.econbiz.de/10008858659
Saved in:
6
Children's use of on-package nutritional claim information
Miller, Elizabeth G.
;
Seiders, Kathleen
;
Kenny, Maureen
; …
- In:
Journal of consumer behaviour : an international …
10
(
2011
)
3
,
pp. 122-132
Persistent link: https://www.econbiz.de/10009260931
Saved in:
7
Special issue on aging consumers
Perry, Vanessa G.
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009505871
Saved in:
8
Special issue : Food, children and marketing (CB)
Marshall, David William
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009260935
Saved in:
9
Product reviews via mobile phone : prototyping, interaction, market
Reischach, Felix von
-
2010
Persistent link: https://www.econbiz.de/10008759841
Saved in:
10
Assessing screening and evaluation decision support systems : a resource-matching approach
Tan, Chuan-hoo
;
Teo, Hock-hai
;
Benbasat, Izak
- In:
Information systems research : ISR
21
(
2010
)
2
,
pp. 305-326
Persistent link: https://www.econbiz.de/10003995770
Saved in:
1
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