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Search: subject:"Produktqualität"
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Product quality
39
Produktqualität
39
Consumer behaviour
22
Konsumentenverhalten
22
Dienstleistungsqualität
12
Service quality
12
Brand management
8
Markenführung
8
Brand image
7
Markenimage
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Beziehungsmarketing
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Brand
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Customer satisfaction
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Kundenzufriedenheit
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Markenartikel
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Relationship marketing
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Signalling
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Theorie
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Theory
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Asymmetric information
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Quality management
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Qualitätsmanagement
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Viral marketing
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Virales Marketing
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Marketingmanagement
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Preismanagement
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Price
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Pricing strategy
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Bewertung
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Einzelhandel
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Evaluation
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39
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Pandelaere, Mario
2
Acikgoz, Fulya
1
Acquila-Natale, Emiliano
1
Balaji, M. S.
1
Banerjee, Somak
1
Bauer, Brittney C.
1
Biswas, Abhijit
1
Briggs, Elten
1
Caruana, Albert
1
Chebat, Jean-Charles
1
Chen, Hao
1
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1
Desmet, Pierre
1
Dhir, Amandeep
1
Du, Hao
1
Du, Jiancheng
1
Dutta, Sujay
1
El Hedhli, Kamel
1
Estelami, Hooman
1
Ewing, Michael
1
Filieri, Raffaele
1
Gill, Seerat Kaur
1
Gong, Ke
1
Guizzardi, Andrea
1
Gupta, Pranjal
1
Homer, Pamela Miles
1
Hu, Han-fen
1
Hultman, Magnus
1
Iglesias-Pradas, Santiago
1
Izquierdo, Luis R.
1
Izquierdo, Segismundo S.
1
Janakiraman, Narayan
1
Jang, Soocheong
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Jankuhn, Nicolas
1
Johnson, Aaron
1
Johnson, Clark D.
1
Jung, Heonsoo
1
Kelting, Katie
1
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1
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Journal of business research : JBR
NBER working paper series
155
Working paper / National Bureau of Economic Research, Inc.
145
NBER Working Paper
140
International journal of production economics
114
International journal of production research
110
Discussion paper / Centre for Economic Policy Research
89
International journal of industrial organization
81
Economics letters
78
European journal of operational research : EJOR
75
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
65
American journal of agricultural economics
63
Management science : journal of the Institute for Operations Research and the Management Sciences
60
CESifo working papers
58
International journal of quality & reliability management
52
Journal of wine economics
49
Applied economics
47
The journal of industrial economics
45
Journal of international economics
44
Journal of retailing and consumer services
44
The Rand journal of economics
44
Journal of economics & management strategy : JEMS
43
International journal of productivity and quality management : IJPQM
42
The TQM journal : the international review of organizational improvement
42
Journal of economic behavior & organization : JEBO
41
Working paper
41
Europäische Hochschulschriften / 5
38
Discussion paper
36
Food policy : economics planning and politics of food and agriculture
36
Journal of economics
35
SpringerLink / Bücher
35
Total quality management & business excellence
34
The American economic review
32
Economic modelling
30
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
30
European economic review : EER
29
International journal of hospitality management
29
The review of economics and statistics
29
European review of agricultural economics : ERAE
28
Applied economics letters
27
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ECONIS (ZBW)
39
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1
The impacts of logo dynamism and product types on brand market performance
Wang, Xin
;
Liu, Huimin
;
Chen, Hao
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014368454
Saved in:
2
Electronic word-of-mouth from video bloggers : the role of content quality and source homophily across hedonic and utilitarian products
Filieri, Raffaele
;
Acikgoz, Fulya
;
Du, Hao
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014294781
Saved in:
3
The influence of self-decided prices on expected quality
Mukherjee, Sudipta
;
Pandelaere, Mario
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014294830
Saved in:
4
To reduce waste, have it repaired! : the quality signaling effect of product repairability
Munten, Pauline
;
Vanhamme, Joëlle
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-22
Persistent link: https://www.econbiz.de/10013534112
Saved in:
5
Measuring service quality with text analytics : considering both importance and performance of consumer opinions on social and non-social online platforms
Lu, Lin
;
Xu, Pei
;
Wang, Yen-Yao
;
Wang, Yu
- In:
Journal of business research : JBR
169
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014468560
Saved in:
6
Overcoming the challenge of low familiarity : can a weakly familiar brand signal quality with exceptionally strong warranty?
Dutta, Sujay
;
Banerjee, Somak
;
Johnson, Aaron
;
Biswas, …
- In:
Journal of business research : JBR
141
(
2022
),
pp. 737-754
Persistent link: https://www.econbiz.de/10013168015
Saved in:
7
A temporal construal theory explanation of the price-quality relationship in online dynamic pricing
Guizzardi, Andrea
;
Mariani, Marcello M.
;
Stacchini, Annalisa
- In:
Journal of business research : JBR
146
(
2022
),
pp. 32-44
Persistent link: https://www.econbiz.de/10013271370
Saved in:
8
Transformative quality in Higher Education Institutions (HEIs) : conceptualisation, scale development and validation
Gill, Seerat Kaur
;
Dhir, Amandeep
;
Singh, Gurparkash
; …
- In:
Journal of business research : JBR
138
(
2022
),
pp. 275-286
Persistent link: https://www.econbiz.de/10013197829
Saved in:
9
The spillover effect of product recalls on competitors' market value : the role of corporate product reliability
Liu, Dong
;
Varki, Sajeev
- In:
Journal of business research : JBR
137
(
2021
),
pp. 452-463
Persistent link: https://www.econbiz.de/10012665730
Saved in:
10
Order matters : how altering the sequence of performance events shapes perceived quality formation
Parker, Owen
;
Gong, Ke
;
Mui, Rachel
;
Titus, Varkey <Jr.>
; …
- In:
Journal of business research : JBR
126
(
2021
),
pp. 48-63
Persistent link: https://www.econbiz.de/10012494228
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