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Consumer behaviour
58
Konsumentenverhalten
58
Cognition
36
Kognition
36
Personality psychology
27
Persönlichkeitspsychologie
27
Decision
25
Entscheidung
25
Market research
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Theory of preferences
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Psychology of advertising
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Werbepsychologie
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Emotion
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decision making
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Beziehungsmarketing
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Brand image
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Kulturelle Identität
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Markenimage
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Relationship marketing
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LeBoeuf, Robyn A.
4
Berger, Jonah
3
Dhar, Ravi
3
Hauser, John R.
3
Allen, Chris T.
2
Dzyabura, Daria
2
Gal, David
2
Goldstein, Daniel G.
2
Kamins, Michael A.
2
Puntoni, Stefano
2
Sela, Aner
2
Shen, Hao
2
Simonson, Itamar
2
Toubia, Olivier
2
Urminsky, Oleg
2
Winterich, Karen Page
2
Zhao, Min
2
Zhu, Meng
2
Acquisti, Alessandro
1
Aggarwal, Pankaj
1
Alba, Joseph W.
1
Ansari, Asim
1
Argo, Jennifer
1
Assael, Henry
1
Aydinoğlu, Nilüfer Z.
1
Barone, Michael J.
1
Batra, Rajeev
1
Bearden, William O.
1
Befurt, Rene
1
Benartzi, Shlomo
1
Bettman, James R.
1
Bilgin, Baler
1
Billeter, Darron M.
1
Bolton, Lisa E.
1
Bradlow, Eric T.
1
Brenner, Lyle A.
1
Broniarczyk, Susan M.
1
Brown, Alexander L.
1
Brunnlieb, Claudia
1
Burke, Marian C.
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Journal of marketing research : JMR
Discussion paper series / IZA
702
Journal of business research : JBR
694
SpringerLink / Bücher
420
NBER working paper series
406
IZA Discussion Paper
401
Working paper / National Bureau of Economic Research, Inc.
398
European journal of operational research : EJOR
389
Journal of business ethics : JOBE
378
Journal of economic behavior & organization : JEBO
367
Journal of economic psychology : research in economic psychology and behavioral economics
358
NBER Working Paper
340
Journal of vocational behavior
314
Management science : journal of the Institute for Operations Research and the Management Sciences
301
CESifo working papers
252
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
250
Journal of behavioral decision making
248
Journal of consumer research : JCR ; an interdisciplinary bimonthly
245
Psychology & marketing
216
Europäische Hochschulschriften / 5
201
The leadership quarterly : LQ ; an international journal of political, social and behavioral science
200
Theory and decision : an international journal for multidisciplinary advances in decision science
197
Journal of career development
179
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
177
Journal of retailing and consumer services
176
International journal of production research
174
International journal of hospitality management
172
Discussion paper / Centre for Economic Policy Research
171
Journal of business and psychology
170
Technological forecasting & social change : an international journal
161
Tourism management : research, policies, practice
160
Group decision and negotiation
155
Springer eBook Collection
148
International journal of production economics
144
Academy of Management journal : AMJ
142
Economics letters
141
International journal of selection and assessment
137
Journal of risk and uncertainty : JRU
133
Discussion paper
128
Working paper
128
The international journal of human resource management
126
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ECONIS (ZBW)
107
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1
On the method of evolutionary psychology and its applicability to consumer research
Saad, Gad
- In:
Journal of marketing research : JMR
54
(
2017
)
3
,
pp. 464-477
Persistent link: https://www.econbiz.de/10011697469
Saved in:
2
The Abercrombie & Fitch effect : the impact of physical dominance on male customers’ status-signaling consumption
Otterbring, Tobias
;
Ringler, Christine
;
Sirianni, Nancy J.
- In:
Journal of marketing research : JMR
55
(
2018
)
1
,
pp. 69-79
Persistent link: https://www.econbiz.de/10011819656
Saved in:
3
Positioning multicountry brands : the impact of variation in cultural values and competitive set
Batra, Rajeev
;
Zhang, Y. Charles
;
Aydinoğlu, Nilüfer Z.
; …
- In:
Journal of marketing research : JMR
54
(
2017
)
6
,
pp. 914-931
Persistent link: https://www.econbiz.de/10011784993
Saved in:
4
I think I can, I think I can : brand use, self-efficacy, and performance
Park, Ji Kyung
;
John, Deborah Roedder
- In:
Journal of marketing research : JMR
51
(
2014
)
2
,
pp. 233-247
Persistent link: https://www.econbiz.de/10010362214
Saved in:
5
(I’m) happy to help (you) : the impact of personal pronoun use in customer-firm interactions
Packard, Grant
;
Moore, Sarah G.
;
McFerran, Brent
- In:
Journal of marketing research : JMR
55
(
2018
)
4
,
pp. 541-555
Persistent link: https://www.econbiz.de/10011912731
Saved in:
6
Mirror, mirror on the retail wall : self-focused attention promotes reliance on feelings in consumer decisions
Chang, Hannah H.
;
Hung, Iris W.
- In:
Journal of marketing research : JMR
55
(
2018
)
4
,
pp. 586-599
Persistent link: https://www.econbiz.de/10011912736
Saved in:
7
Man versus machine : resisting automation in identity-based consumer behavior
Leung, Eugina
;
Paolacci, Gabriele
;
Puntoni, Stefano
- In:
Journal of marketing research : JMR
55
(
2018
)
6
,
pp. 818-831
Persistent link: https://www.econbiz.de/10011971225
Saved in:
8
Egocentric improvement evaluations : change in the self as an anchor for brand improvement judgments
Dagogo-Jack, Sokiente W.
;
Forehand, Mark R.
- In:
Journal of marketing research : JMR
55
(
2018
)
6
,
pp. 934-950
Persistent link: https://www.econbiz.de/10011971291
Saved in:
9
Lay rationalism : individual differences in using reason versus feelings to guide decisions
Hsee, Christopher K.
;
Yang, Yang
;
Zheng, Xingshan
; …
- In:
Journal of marketing research : JMR
52
(
2015
)
1
,
pp. 134-146
Persistent link: https://www.econbiz.de/10010526399
Saved in:
10
Emotional ability training and mindful eating
Kidwell, Blair
;
Hasford, Jonathan
;
Hardesty, David M.
- In:
Journal of marketing research : JMR
52
(
2015
)
1
,
pp. 105-119
Persistent link: https://www.econbiz.de/10010526402
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