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Search: subject:"RFM analysis method"
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Using data mining and neural networks techniques to propose a new hybrid customer behaviour analysis and credit scoring model in banking services based on a developed
RFM
analysis
...
Alborzi, Mahmood
;
Khanbabaei, Mohammad
- In:
International journal of business information systems : …
23
(
2016
)
1
,
pp. 1-22
Persistent link: https://www.econbiz.de/10011637311
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