Using choice experiment, this paper investigates how Belarusian citizens value planned Zvanets mire protection programmes. Two approaches are used to analyze ignored attributes: a debriefing question, and estimating parameters at the individual level. We have found inconsistencies between...

Traditionally, literature estimates the equity of a brand or its extension but it pays little attention to collective brand equity even though collective branding is increasingly used to differentiate the homogenous products of different firms or organizations. We propose an approach that...

The aim of this paper is to elicit the sensitivity of farmers to payments for agro-environmental services in acontext of strong agro-ecological and policy constraints. We present results from a choice experimentsurvey performed among the whole population of agricultural decision-makers (104) in...

The aim of this paper is to elicit the sensitivity of farmers to payments for agro-environmental services in a context of strong agro-ecological and policy constraints. We present results from a choice experiment survey performed among the whole population of agricultural decision-makers (104)...