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  • Search: subject:"Reactance"
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Year of publication
Subject
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Konsumentenverhalten 92 Consumer behaviour 91 Psychological reactance 43 Reactance 36 reactance 32 Advertising effects 24 Werbewirkung 24 Advertising 23 Werbung 22 psychological reactance 17 Beziehungsmarketing 16 Relationship marketing 16 Theorie 16 Theory 16 Personality psychology 14 Persönlichkeitspsychologie 14 Experiment 13 Emotion 11 Internet marketing 11 Online retailing 11 Online-Handel 11 Online-Marketing 11 Data protection 9 Datenschutz 9 Personalization 9 Reactance theory 9 Social Web 9 Social web 9 reactance theory 9 Brand 8 Markenartikel 8 Personalisierung 8 Brand image 7 Brand management 7 Markenführung 7 Markenimage 7 trust 7 Coronavirus 6 Customer satisfaction 6 Einzelhandel 6
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Online availability
All
Undetermined 108 Free 46 CC license 2
Type of publication
All
Article 148 Book / Working Paper 30
Type of publication (narrower categories)
All
Article in journal 125 Aufsatz in Zeitschrift 125 Working Paper 11 research-article 9 Arbeitspapier 8 Graue Literatur 8 Non-commercial literature 8 Article 4 Thesis 1 conceptual-paper 1 review 1
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Language
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English 152 Undetermined 17 French 6 German 2 Hungarian 1
Author
All
Darpy, Denis 12 Prim-Allaz, Isabelle 12 Fitzsimons, Gavan J. 4 Ku, Hsuan-Hsuan 4 Noble, Stephanie M. 4 Bambauer-Sachse, Silke 3 Esmark, Carol L. 3 Grinstein, Amir 3 Kronrod, Ann 3 Wathieu, Luc 3 Aljukhadar, Muhammad 2 Aznar, Gloria 2 Best, Sabine 2 Breazeale, Michael J. 2 Böhm, Eva 2 Cabano, Frank 2 Cao, Xinyue 2 Dahlstrom, Robert 2 Degutis, Mindaugas 2 Dhanya Amarnath, Debora 2 Diamantopoulos, Adamantios 2 Ding, Ying 2 Garnefeld, Ina 2 George, Simon 2 Gineikiene, Justina 2 Gremler, Dwayne D. 2 Heinzle, Priska 2 Hennig-Thurau, Thorsten 2 Hsu, Ko-Hsin 2 Huang, Chih-Yun 2 Jaidev, Uma Pricilda 2 Kay, Aaron C. 2 Kidiyoor, Gururaj 2 Kim, Sojung 2 Kiudyte, Justina 2 Krah, Tabea 2 Lanchava, Lasha 2 Laurin, Kristin 2 Liu, Yan 2 Madhavan, Vinod 2
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Institution
All
Université Paris-Dauphine 5 Université Paris-Dauphine (Paris IX) 5 HAL 4 Center for Economic Research and Graduate Education and Economics Institute (CERGE-EI) 1 European School of Management and Technology (ESMT) 1 Sloan School of Management, Massachusetts Institute of Technology (MIT) 1 Université de Bourgogne - CREGO EA7317 Centre de recherches en gestion des organisations 1
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Published in...
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Journal of business research : JBR 14 International journal of advertising : the review of marketing communications 6 Economics Papers from University Paris Dauphine 5 Open Access publications from Université Paris-Dauphine 5 Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology 4 Journal of retailing 4 Journal of the Academy of Marketing Science 4 Marketing letters : a journal of research in marketing 4 Post-Print / HAL 4 Psychology & marketing 4 European Journal of Marketing 3 European journal of marketing : EJM 3 Journal of marketing 3 Journal of retailing and consumer services 3 American journal of agricultural economics 2 International journal of advertising : the quarterly review of marketing communications 2 International journal of hospitality management 2 International journal of retail and distribution management 2 International marketing review 2 Journal of Service Theory and Practice 2 Journal of business and psychology 2 Journal of consumer marketing 2 Journal of marketing communications 2 Journal of promotion management : JPM 2 Journal of service theory and practice : JSTP 2 Journal of travel research : a quarterly publication of the Travel and Tourism Research Association 2 Marketing Letters 2 The service industries journal 2 Academy of Management journal : AMJ 1 Asia Pacific journal of marketing and logistics 1 Asia marketing journal 1 Baltic Journal of Management 1 Baltic journal of management 1 CERGE-EI Working Papers 1 CESifo Working Paper 1 CESifo working papers 1 Cogent Economics & Finance 1 Cogent economics & finance 1 Cowles Foundation discussion paper 1 Discussion paper series 1
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Source
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ECONIS (ZBW) 133 RePEc 26 Other ZBW resources 11 EconStor 7 BASE 1
Showing 81 - 90 of 178
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Panic attack : how illegitimate invasions of privacy cause consumer anxiety and dissatisfaction
Esmark Jones, Carol L.; Stevens, Jennifer L.; Noble, … - In: Journal of public policy & marketing 39 (2020) 3, pp. 334-352
Persistent link: https://www.econbiz.de/10012534311
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Consumer reactance to promotional favors
Bertini, Marco; Aydinli, Aylin - In: Journal of retailing 96 (2020) 4, pp. 578-589
Persistent link: https://www.econbiz.de/10012495496
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COVID-19 restrictions and consumers' psychological reactance toward offline shopping freedom restoration
Akhtar, Nadeem; Akhtar, Muhammad Nadeem; Usman, Muhammad; … - In: The service industries journal 40 (2020) 13/14, pp. 891-913
Persistent link: https://www.econbiz.de/10012292977
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Countering reactance in crisis communication : incorporating positive emotions via social media
Xu, Jie; Wu, Yiye - In: International journal of business communication : IJBC … 57 (2020) 3, pp. 352-369
Persistent link: https://www.econbiz.de/10012229560
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"Be careful what you say" : the role of psychological reactance on the impact of pro-environmental normative appeals
Kavvouris, Christos; Chrysochou, Polymeros; Thøgersen, John - In: Journal of business research : JBR 113 (2020), pp. 257-265
Persistent link: https://www.econbiz.de/10012230483
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Reactance to electronic surveillance : a test of antecedents and outcomes
Yost, Allison Brown; Behrend, Tara S.; Howardson, Garett; … - In: Journal of business and psychology 34 (2019) 1, pp. 71-86
Persistent link: https://www.econbiz.de/10012005656
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The effects of health narratives : examining the moderating role of persuasive intent
Wang, Weirui; Shen, Fuyuan - In: Health marketing quarterly 36 (2019) 2, pp. 120-135
Persistent link: https://www.econbiz.de/10012200131
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Personalized charity advertising : can personalized prosocial messages promote empathy, attitude change, and helping intentions toward stigmatized social groups?
Bartsch, Anne; Kloß, Andrea - In: International journal of advertising : the review of … 38 (2019) 3, pp. 345-363
Persistent link: https://www.econbiz.de/10012200258
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The impact of self-construal and message frame valence on reactance : a cross-cultural study in charity advertising
Xu, Jie - In: International journal of advertising : the review of … 38 (2019) 3, pp. 405-427
Persistent link: https://www.econbiz.de/10012200267
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Newsfeed native advertising on Facebook : young millennials' knowledge, pet peeves, reactance and ad avoidance
Youn, Seounmi; Kim, Seunghyun - In: International journal of advertising : the review of … 38 (2019) 5, pp. 651-683
Persistent link: https://www.econbiz.de/10012200311
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