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Search: subject:"Review length"
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Consumer behaviour
6
Konsumentenverhalten
6
Review length
5
Viral marketing
5
Virales Marketing
5
Internet marketing
4
Online retailing
4
Online-Handel
4
Online-Marketing
4
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3
Emotion
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Review ratings
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review length
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Li, Hengyun
2
Zhang, Zili
2
Aakash
1
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1
Cheng, Yin-Hui
1
Chuang, Shih-Chieh
1
Filieri, Raffaele
1
Han, Maoxin
1
Hsieh, Chia-Chen
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Huang, Chien-Jung Molly
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Huang, Pu
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Kim, Jong Min
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Li, Kai
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Li, Mengxiang
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International journal of hospitality management
4
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of internet marketing and advertising : IJIMA
1
Journal of vacation marketing
1
Tourism management : research, policies, practice
1
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ECONIS (ZBW)
8
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1
What makes a review voted? : a mixed-method analysis of review content and voter characteristics
Wang, Yuqiu
;
Han, Maoxin
;
Li, Kai
- In:
International journal of hospitality management
129
(
2025
),
pp. 1-14
Persistent link: https://www.econbiz.de/10015434287
Saved in:
2
The longer the better? : the impact of online
review
length
on tourist trust and visit intention
Huang, Chien-Jung Molly
;
Chuang, Shih-Chieh
;
Cheng, Yin-Hui
- In:
Journal of vacation marketing
31
(
2025
)
1
,
pp. 223-239
Persistent link: https://www.econbiz.de/10015190384
Saved in:
3
How rainy-day blues affect customers’ evaluation behavior : evidence from online reviews
Zhang, Ziqiong
;
Qiao, Shuchen
;
Li, Hengyun
;
Zhang, Zili
- In:
International journal of hospitality management
100
(
2022
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013266147
Saved in:
4
Differences in online reviews caused by distribution channels
Kim, Jong Min
;
Hyun, Soonchul
- In:
Tourism management : research, policies, practice
83
(
2021
),
pp. 1-7
Persistent link: https://www.econbiz.de/10012417958
Saved in:
5
Analysing the interrelationship between online reviews and sales : the role of
review
length
and sentiment index in electronic markets
Aggarwal, Anu Gupta
;
Aakash
- In:
International journal of internet marketing and …
14
(
2020
)
4
,
pp. 361-376
Persistent link: https://www.econbiz.de/10012512662
Saved in:
6
Online persuasion of review emotional intensity : a text mining analysis of restaurant reviews
Li, Hengyun
;
Liu, Hongbo
;
Zhang, Zili
- In:
International journal of hospitality management
89
(
2020
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012293759
Saved in:
7
Assessing the product review helpfulness : affective-cognitive evaluation and the moderating effect of feedback mechanism
Li, Mengxiang
;
Huang, Pu
- In:
Information & management : the internat. journal of …
57
(
2020
)
7
,
pp. 1-17
Persistent link: https://www.econbiz.de/10012384914
Saved in:
8
What moderates the influence of extremely negative ratings? : the role of review and reviewer characteristics
Filieri, Raffaele
;
Raguseo, Elisabetta
;
Vitari, Claudio
- In:
International journal of hospitality management
77
(
2019
),
pp. 333-341
Persistent link: https://www.econbiz.de/10011988586
Saved in:
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