García-Milon, Alba; Olarte-Pascual, Cristina; … - In: European journal of management and business economics : … 30 (2021) 2, pp. 243-260
information sources at the beginning of the shopping process. Understanding these drivers can help destination managers and … intention to use digital sources of information to make purchases in a destination. Tourists prioritise utilitarian over hedonic … motivations in the intention to use digital sources of information in tourist shopping. Originality/value - It has been recognised …