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  • Search: subject:"Self‐congruity"
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Year of publication
Subject
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Consumer behaviour 116 Konsumentenverhalten 114 Self-congruity 79 Brand image 69 Markenimage 65 Brand management 64 Markenführung 64 Personality psychology 53 Persönlichkeitspsychologie 53 Beziehungsmarketing 42 Relationship marketing 42 Brand 40 Markenartikel 40 self-congruity 40 Brand loyalty 26 Holiday behaviour 25 Urlaubsverhalten 25 Destination management 22 Destinationsmanagement 22 Markentreue 21 Tourism marketing 21 Tourismusmarketing 21 Luxury goods 15 Luxusgüter 15 Brand personality 14 Customer satisfaction 14 Kundenzufriedenheit 14 Emotion 13 China 10 Self-congruity theory 10 Social Web 10 Social web 10 Advertising effects 9 Werbewirkung 9 Tourism 8 Tourism destination 8 Tourismus 8 Tourismusregion 8 Gender 7 Geschlecht 7
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Online availability
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Undetermined 130 Free 17 CC license 2
Type of publication
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Article 163 Book / Working Paper 1
Type of publication (narrower categories)
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Article in journal 133 Aufsatz in Zeitschrift 133 research-article 20 Article 3 review-article 2 Conference paper 1 Konferenzbeitrag 1 Thesis 1 conceptual-paper 1
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Language
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English 160 Undetermined 4
Author
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Fastoso, Fernando 3 Kumagai, Ken 3 Liu, Fang 3 Merunka, Dwight 3 Ramayah T. 3 Roy, Rajat 3 Salmi Mohd Isa 3 Yang, Shaohua 3 Ahmad, Zubair 2 Alwan, Mohammed 2 Arnold, Christian 2 Astakhova, Marina 2 Aw, Eugene Cheng-Xi 2 Banytė, Jūratė 2 Bertrandias, Laurent 2 Byun, Kyung-Ah 2 Casidy, Riza 2 Centobelli, Piera 2 Cerchione, Roberto 2 Cham, Tat Huei 2 Chebat, Jean-Charles 2 Choe, Yeongbae 2 Choi, Chul-Jae 2 Das, Gopal 2 Dass, Mayukh 2 Dovalienė, Aistė 2 El Hedhli, Kamel 2 Elgaaied-Gambier, Leila 2 France, Cassandra 2 Gadeikienė, Agnė 2 Gravelines, Žaneta 2 Hati, Sri Rahayu Hijrah 2 Jamal, Ahmad 2 Kang, Juhee 2 Kim, Junghwan 2 Kim, Soon-Ho 2 Kumar, Piyush 2 Li, Feng 2 Lindenmeier, Jörg 2 Lu, Jinzhao 2
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Published in...
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Journal of business research : JBR 13 Asia Pacific journal of marketing and logistics 10 Journal of retailing and consumer services 8 Journal of travel and tourism marketing 7 The journal of product & brand management 6 Asia Pacific Journal of Marketing and Logistics 5 Journal of destination marketing & management 5 Journal of vacation marketing 5 Journal of strategic marketing 4 Tourism management : research, policies, practice 4 Journal of Consumer Marketing 3 Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS 3 Journal of travel research : a quarterly publication of the Travel and Tourism Research Association 3 The journal of consumer marketing 3 European Journal of Marketing 2 International journal of advertising : the review of marketing communications 2 International journal of hospitality management 2 International marketing review 2 Journal of Business Research 2 Journal of Product & Brand Management 2 Journal of destination marketing & management : JDMM 2 Journal of fashion marketing and management 2 Journal of global fashion marketing : JGfM 2 Journal of hospitality marketing & management 2 Journal of international consumer marketing 2 Psychology & marketing 2 Strategic Direction 2 The journal of services marketing 2 Tourism analysis : an interdisciplinary tourism & hospitality journal 2 Tourism management perspectives : TMP 2 Tourism review 2 ASEAN marketing journal : Association of Southeast Asian Nations marketing journal 1 Asian Academy of Management journal : AAMJ 1 Asian journal of business and accounting : AJBA 1 Australasian marketing journal 1 European journal of marketing : EJM 1 Gadjah Mada international journal of business 1 Global Journal of Business Research 1 International Journal of Culture, Tourism and Hospitality Research 1 International Journal of Sports Marketing and Sponsorship 1
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Source
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ECONIS (ZBW) 133 Other ZBW resources 23 RePEc 4 EconStor 3 BASE 1
Showing 1 - 10 of 164
Cover Image
Sustainability and socially responsible food consumption : an empirical investigation based on self-awareness and self-congruity theories
Rasool, Shahid; Cerchione, Roberto; Centobelli, Piera; … - In: Asia Pacific journal of marketing and logistics 36 (2024) 4, pp. 993-1023
Persistent link: https://www.econbiz.de/10015210494
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Faithful and luxurious : Mediating halal with luxury through self-congruity
Zainol, Zahirah; Noor, Nurhafihz; Tong, Ashley - In: Journal of global fashion marketing : JGfM 15 (2024) 4, pp. 422-439
Persistent link: https://www.econbiz.de/10015188826
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Does self-congruity or functional congruity better predict destination attachment? : a higher-order structural model
Usakli, Ahmet; Kucukergin, Kemal Gurkan; Shi, Da; … - In: Journal of destination marketing & management 23 (2022), pp. 1-14
Persistent link: https://www.econbiz.de/10013194640
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Understanding damage to and reparation of brand trust : a closer look at image congruity in the context of negative publicity
Tong, Zelin; Feng, Jingdan; Liu, Fang - In: The journal of product & brand management 32 (2023) 1, pp. 157-170
Persistent link: https://www.econbiz.de/10013552948
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Towards a better understanding of volunteer engagement : self-determined motivations, self-expression needs and co-creation outcomes
Fernandes, Teresa; Matos, Manuel Aires de - In: Journal of service theory and practice 33 (2023) 7, pp. 1-27
Persistent link: https://www.econbiz.de/10014448152
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The effect of green self identity, self-congruity, perceived value on bioplastic product purchase intention : evidence from Indonesian consumers
Salsabila, Puteri; Hartono, Arif - 2023
Persistent link: https://www.econbiz.de/10014281694
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Sustainability and socially responsible food consumption: an empirical investigation based on self-awareness and self-congruity theories
Rasool, Shahid; Cerchione, Roberto; Centobelli, Piera; … - In: Asia Pacific Journal of Marketing and Logistics 36 (2023) 4, pp. 993-1023
consumption through the lens of self-awareness and self-congruity theories due to the great challenge of Sustainable Development …
Persistent link: https://www.econbiz.de/10015340902
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Self-congruity theory in consumer behavior : a little history
Sirgy, M. Joseph - In: Journal of global scholars of marketing science : … 28 (2018) 2, pp. 197-207
Persistent link: https://www.econbiz.de/10011891456
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The impact of self-congruity and evaluation of the place on WOM : perspectives of tourism destination residents
Šegota, Tina; Chen, Ning; Golja, Tea - In: Journal of travel research : a quarterly publication of … 61 (2022) 4, pp. 800-817
Persistent link: https://www.econbiz.de/10012880658
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Antecedents and impacts of the pilgrimage destination personality in the Tibetan region : case from Larong Wuming Buddhist Academy
Liu, Lijun; Zhang, Xue; Li, Cheng - In: Journal of vacation marketing 28 (2022) 4, pp. 469-485
Persistent link: https://www.econbiz.de/10013387792
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