Kohtamaki, Marko; Hakala, Henri; Partanen, Jukka; … - In: Journal of Service Theory and Practice 25 (2015) 4, pp. 463-485
investigate the relationship between industrial service offerings, service orientation and firm sales and profit performance … technique to test a set of hypotheses on service offerings, service orientation and company sales and profit performance …. Findings – The results underline the importance of implementing service orientation in employees’ behavior, recruitment …