Bingwa, Siphamandla; De Meyer-Heydenrych, Christine; … - In: Cogent business & management 11 (2024) 1, pp. 1-25
impact on customer e-service experience, when buying footwear through an online platform. In addition, it was established … stating that a positive e-service experience will increase customer satisfaction and result in repeat purchases. Superior e … millennials' e-service experience and e-trust behaviour and their impact on e-satisfaction is of importance to South African …