The service productivity literature has grown remarkably over the last two decades and has gathered substantial … knowledge. However, with the gradual acceleration of knowledge production about service productivity, the collective evidence … 190 publications focusing on service productivity to link previously dispersed studies as a next step in theory …

Despite service productivity's scholarly prominence and practical relevance, past research in marketing has primarily … service productivity accelerates, the collective evidence becomes more interdisciplinary but also more fragmented. This study … uses a meta-analysis to integrate the substantial empirical record on service productivity. We formulate hypotheses on the …

The service productivity literature has grown remarkably over the last two decades and has gathered substantial … knowledge. However, with the gradual acceleration of knowledge production about service productivity, the collective evidence … 190 publications focusing on service productivity to link previously dispersed studies as a next step in theory …

Despite service productivity’s scholarly prominence and practical relevance, past research in marketing has primarily … service productivity accelerates, the collective evidence becomes more interdisciplinary but also more fragmented. This study … uses a meta-analysis to integrate the substantial empirical record on service productivity. We formulate hypotheses on the …