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  • Search: subject:"Service technicians"
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Year of publication
Subject
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Service technicians 4 B2B 3 Bivariate probit 3 Heckman selection model 3 Service-sales ambidexterity 3 Artificial Intelligence 1 Artificial intelligence 1 B-to-B-Marketing 1 Business-to-business marketing 1 Dienstleistungssektor 1 Digitalisierung 1 Digitization 1 Erfolgsfaktor 1 Künstliche Intelligenz 1 Lieferantenmanagement 1 Mobile Arbeit 1 Mobile work 1 Mobility 1 Mobilität 1 Salespeople 1 Selling 1 Service industry 1 Service- und Wartungstechniker 1 Success factor 1 Supplier relationship management 1 Verkauf 1 Verkaufspersonal 1 apprenticeship 1 automotive service technicians 1 carpenters 1 electricians 1 labour shortages 1 machine operators 1 skilled trades 1 telecommunications 1 truck and bus mechanics 1 welders 1
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Online availability
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Free 4
Type of publication
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Article 4 Book / Working Paper 1
Type of publication (narrower categories)
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Article 3 Article in journal 1 Aufsatz in Zeitschrift 1
Language
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English 3 German 1 Undetermined 1
Author
All
Berkmann, Manuel 3 Schauerte, Nico 3 Eisenbeiss, Maik 2 Reinartz, Werner 2 Eisenbeiß, Maik 1 Lefebvre, Rock 1 Monz, Anna 1 Reinartz, Werner J. 1 Simonova, Elena 1 Vogl, Gerlinde 1 Wang, Liang 1
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Institution
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Certified General Accountants Association of Canada - CGA 1
Published in...
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Journal of the Academy of Marketing Science 3 Working Papers / Certified General Accountants Association of Canada - CGA 1 Zeitschrift für Arbeitswissenschaft 1
Source
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EconStor 3 ECONIS (ZBW) 1 RePEc 1
Showing 1 - 5 of 5
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Leveraging B2B field service technicians as a "second sales force" : how service situations affect selling activity and success
Berkmann, Manuel; Eisenbeiß, Maik; Reinartz, Werner J.; … - In: Journal of the Academy of Marketing Science 52 (2024) 3, pp. 736-761
Persistent link: https://www.econbiz.de/10015047946
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Leveraging B2B field service technicians as a “second sales force”: How service situations affect selling activity and success
Berkmann, Manuel; Eisenbeiss, Maik; Reinartz, Werner; … - In: Journal of the Academy of Marketing Science 52 (2023) 3, pp. 736-761
To extract the full revenue potential of their front line, B2B firms use their technical field service force for selling activities. However, as selling is only a complementary activity embedded in technicians' main service tasks, they may struggle to sell effectively. The authors investigate...
Persistent link: https://www.econbiz.de/10015190275
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Cover Image
Leveraging B2B field service technicians as a “second sales force”: How service situations affect selling activity and success
Berkmann, Manuel; Eisenbeiss, Maik; Reinartz, Werner; … - In: Journal of the Academy of Marketing Science 52 (2023) 3, pp. 736-761
To extract the full revenue potential of their front line, B2B firms use their technical field service force for selling activities. However, as selling is only a complementary activity embedded in technicians’ main service tasks, they may struggle to sell effectively. The authors investigate...
Persistent link: https://www.econbiz.de/10015404795
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Cover Image
Mobile Arbeit – räumlich entgrenzt und ortsgebunden
Monz, Anna; Vogl, Gerlinde - In: Zeitschrift für Arbeitswissenschaft 74 (2020) 3, pp. 178-187
Der Beitrag beschäftigt sich mit Anforderungen ortsgebundener mobiler Arbeit und den daraus resultierenden Belastungen. Die Diskussion um mobile Arbeit wird überwiegend vor dem Hintergrund zunehmender räumlicher und zeitlicher Gestaltungsspielräume von Wissensarbeiter/-innen geführt. In...
Persistent link: https://www.econbiz.de/10014503764
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Labour Shortages in SKilled Trades - The Best Guestimate?
Lefebvre, Rock; Simonova, Elena; Wang, Liang - Certified General Accountants Association of Canada - CGA - 2012
The aging population which is expected to change Canada’s demographic and a shift in modern educational preferences that often leaves skilled trades as an overlooked career option may increase the likelihood of labour shortages in skilled trades in Canada. The certainty of the existence of...
Persistent link: https://www.econbiz.de/10010559800
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