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~isPartOf:"International Review on Public and Nonprofit Marketing"
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Search: subject:"Social Marketing"
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Social marketing
9
Marketing social
2
Air quality
1
Cause-related marketing
1
Charity-linked products
1
Consumer behavior
1
Desarrollo conceptual del Marketing
1
Environmental education
1
Environmental marketing
1
Environmental stewardship
1
Health
1
Health Communication
1
Health literacy
1
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1
Marketing conceptual development
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Metropolitan area of Mexico City
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Nonprofit organizations
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1
Relationship marketing
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Tax marketing
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behaviours
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biodiversidad
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biodiversity
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comportamiento de los usuarios
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comportamiento sostenible
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dimensiones pública y social del marketing
1
environment
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ethics and solidarity
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investigación cualitativa
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itMarketing social
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itcomportamientos
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macromarketing
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marketing public and social dimensions
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marketing público
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marketing social
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marketing socioambiental
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Burguete, José Vézquez
1
Conraud-Koellner, Eva
1
Drummond, Janine
1
Eagle, Lynne
1
Franco, Juan
1
Higgins, S. Wharf
1
Hubert, Edwin
1
Jiménez, Antonio Leal
1
Kemp, Gillian
1
Lima, Albertina Santos de
1
Maldonado-Hernández, Berenice
1
Marques, Susana Vasconcelos
1
Pereira, Inês
1
Pino, Juan Miguel Rey
1
Proença, João
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Rivas-Tovar, Luis
1
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International Review on Public and Nonprofit Marketing
Apas Papers
43
International review on public and non-profit marketing
39
Journal of business research : JBR
39
Journal of social marketing : JSOCM
39
Journal of nonprofit & public sector marketing
35
World Bank Other Operational Studies
35
Journal of marketing management : MM
32
Health marketing quarterly
31
World Bank Publications
28
The SAGE handbook of social marketing
25
International journal of nonprofit and voluntary sector marketing
21
Journal of macromarketing : examining the interactions among markets, marketing, and society
16
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
15
Social marketing and behaviour change : models, theory and applications
15
Australasian marketing journal
14
European journal of marketing : EJM
14
Journal of advertising : official publication of the American Academy of Advertising
14
Journal of marketing management : JMM ; journal of the Academy of Marketing
14
Social marketing for public health : global trends and success stories
14
Macro-social marketing insights : systems thinking for wicked problems
13
Working paper / National Bureau of Economic Research, Inc.
12
Contemporary issues in social marketing
11
Policy Research Working Paper Series
11
Psychology & marketing
11
Segmentation in social marketing : process, methods and application
11
SpringerLink / Bücher
10
International journal of nonprofit & voluntary sector marketing
9
Stakeholder involvement in social marketing : challenges and approaches to engagement
9
Broadening cultural horizons in social marketing : comparing case studies from Asia-Pacific
8
Journal of macromarketing
8
Europäische Hochschulschriften / 5
7
Journal of business ethics : JOBE
7
Journal of consumer behaviour : an international research review
7
Journal of marketing communications
7
NBER Working Paper
7
NBER working paper series
7
The Sage library in marketing
7
The journal of services marketing
7
Working papers in economics
7
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1
Contribution to
social
marketing
and tax education in Brazil: An analysis of multiple case studies
Lima, Albertina Santos de
- In:
International Review on Public and Nonprofit Marketing
6
(
2009
)
2
,
pp. 185-186
Persistent link: https://www.econbiz.de/10008552325
Saved in:
2
Creating value through relationships: A critical contribution from
social
marketing
Marques, Susana Vasconcelos
- In:
International Review on Public and Nonprofit Marketing
6
(
2009
)
1
,
pp. 95-96
Persistent link: https://www.econbiz.de/10008552368
Saved in:
3
The healthy ecosystems, healthy people project: using
social
marketing
to promote environmentally active living
Drummond, Janine
;
Higgins, S. Wharf
;
Hubert, Edwin
- In:
International Review on Public and Nonprofit Marketing
6
(
2009
)
2
,
pp. 167-180
Persistent link: https://www.econbiz.de/10008552370
Saved in:
4
Shared meanings or missed opportunities? The implications of functional health literacy for
social
marketing
interventions
Kemp, Gillian
;
Eagle, Lynne
- In:
International Review on Public and Nonprofit Marketing
5
(
2008
)
2
,
pp. 117-128
Persistent link: https://www.econbiz.de/10008552342
Saved in:
5
Evaluation of the programs of environmental marketing in the Metropolitan Zone of the city of Mexico
Maldonado-Hernández, Berenice
;
Conraud-Koellner, Eva
; …
- In:
International Review on Public and Nonprofit Marketing
5
(
2008
)
2
,
pp. 141-166
Persistent link: https://www.econbiz.de/10008552348
Saved in:
6
Exploring the consumption of charity-linked products
Proença, João
;
Pereira, Inês
- In:
International Review on Public and Nonprofit Marketing
5
(
2008
)
1
,
pp. 53-69
Persistent link: https://www.econbiz.de/10008552358
Saved in:
7
Marketing socioambiental: Un nuevo paso en el desarrollo del marketing social
Franco, Juan
- In:
International Review on Public and Nonprofit Marketing
1
(
2004
)
1
,
pp. 139-153
Persistent link: https://www.econbiz.de/10008552300
Saved in:
8
Pasado, presente y futuro de las dimensiones pública y social en el desarrollo conceptual del marketing
Burguete, José Vézquez
- In:
International Review on Public and Nonprofit Marketing
1
(
2004
)
1
,
pp. 9-34
Persistent link: https://www.econbiz.de/10008552305
Saved in:
9
Marketing social para el entorno sanitario: Una aplicación para los servicios de urgencias de los hospitales públicos
Pino, Juan Miguel Rey
- In:
International Review on Public and Nonprofit Marketing
1
(
2004
)
2
,
pp. 43-56
Persistent link: https://www.econbiz.de/10008552324
Saved in:
10
El marketing social en EspaÑa: SituaciÑn actual y estrategias para su desarrollo
Jiménez, Antonio Leal
- In:
International Review on Public and Nonprofit Marketing
1
(
2004
)
1
,
pp. 35-52
Persistent link: https://www.econbiz.de/10008552353
Saved in:
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